. About Us

Good Times has been the leading free weekly in Santa Cruz County for more than 40 years, with a circulation of 35,000 and readership of 96,000 each week. Good Times is available at nearly 700 distribution points including the University of California at Santa Cruz, diverse communities from Davenport to Watsonville, the San Lorenzo Valley, and top visitor destinations.

Readers pick up Good Times every Wednesday for the community’s most comprehensive guide to events—a resource relied on by locals and visitors alike—as well as strong news analysis, insightful coverage of the performing and visual arts, and the latest in food culture, plus advertisements from homegrown, independent businesses, event promoters and nonprofits. It all adds up to indispensable content.

In one of the most unique communities in the country—a haven for those active in recreation, the arts, the environment, tech, the sciences, politics, activism and wellness—Good Times reaches the audience that defines this internationally-known locale.

Good Times also supports more than 100 community-based nonprofit organizations through a program of donated promotional space, social media exposure, and an annual holiday giving program — Santa Cruz Gives.

Good Times has won numerous state and national awards for excellence in categories such as news reporting, feature writing, arts and entertainment coverage, environmental coverage, agricultural reporting, education reporting, design, display advertising and public service.

Show your support for Good Times and independent local journalism by donating or subscribing.

  • Mail correspondence address:
    107 Dakota Ave., Santa Cruz, CA 95060 Phone: 831-458-1100
  • Publisher
    Dan Pulcrano
  • Interim Editor
    Brad Kava
  • News Editor
    Aiyana Moya
  • Science Writer
    Erin Malsbury
  • Managing Editor
    Jeanette Prather
  • Senior Contributing Editor
    Geoffrey Dunn
  • Contributing Editor
    Christina Waters
  • Contributors
    Mark C. Anderson, Josie Cowden, DNA, Mike Huguenor, Lisa Jensen, Steve Kettmann, Ryan Masters, Hugh McCormick, Liza Monroy, June Smith, Andrew Steingrube, Richard Stockton, Mat Weir
  • Director of Creative Services
    Cindy Couling
  • Production Coordinator
    Deb Fisher
  • Production Operations Manager
    Sean George
  • Designers
    Mackenzie Alameda, Jennifer Meyer, Sam Miranda, Heather Tsang
  • Photographer
    Tarmo Hannula
  • General Manager
    Lee May
  • Accounts Payable
    Aurene Pokorny
  • Accounts Receivable
    Sonia Chavez
  • Circulation Manager
    Shannen Craig
  • Drivers
    Frederick Cannon, Mick Freeman, Bill Pooley, Mel
  • Advertising Director
    Debra Whizin
  • Advertising Representatives
    Lisa Buckley, Kate Kauffman, Sue Lamothe, Ilana Rauch Packer,