Meet the Best Veterinary Clinics in Santa Cruz County

Best Veterinary Clinic: Adobe Animal Hospital of Soquel

Adobe Animal Hospital of Soquel is a full service small animal vet clinic that can handle all kinds of conditions and treatments. 

Pet owners can be sure Adobe Animal Hospital meets the highest bar for care, since it is accredited by the American Animal Hospital Association. That status is backed by passing onsite evaluations of more than 900 veterinary care standards. 

Animals will be happy to come to Adobe Animal Hospital, too, with its calm and comfortable environment. The hospitalโ€™s mission is โ€œto practice the highest level of medicine and surgery with compassionโ€ while promoting the importance of the bond between humans and animals. 

All of the staff at Adobe Animal Hospital can relate to that bond as pet owners and pet lovers themselves. Staff receive continual training to ensure they are providing the best care and helping pet owners understand their role in the health care maintenance of their furry friend. 

Adobe Animal Hospital of Soquel, 1600 Soquel Drive, Santa Cruz. 831-462-5293, adobevets.com.

Runner-Up: Coast Veterinary Services

At Coast Veterinary Services, the team focuses on building a relationship with each client and providing personalized service. The hospital integrates modern medicine, such as digital X-rays and in-house blood machines, with complementary medicine including herbal therapy and acupuncture. Coast Veterinary Services also offers ambulance service for horses and house calls for pets.

Coast Veterinary Services, 5400 Scotts Valley Drive, Scotts Valley. 831-707-4050, coastvet.net

Runner-Up: Scotts Valley Veterinary Clinic

Scotts Valley Veterinary Clinic is all about tailoring the health care experience to the needs of each animal. That includes everyone at the clinic, from the staff to the nurses and doctors, working to make pets comfortable throughout their entire experience.

Scotts Valley Veterinary Clinic, 4257 Scotts Valley Drive, Scotts Valley. 831-438-2600, scottsvalleyvet.com

Why Santa Cruz Shakespeare Cancelled its Summer Season

The coronavirus pandemic has devastated our local arts community, a reality that hit home particularly hard when Santa Cruz Shakespeare announced on April 10 that it was cancelling its summer season, which had been set to begin July 7 with productions of The Tempest and Twelfth Night, along with Melissa Rain Andersonโ€™s A Flea in Her Ear. Artistic Director Mike Ryan spoke to GT about what went into the decision and what the acclaimed organization has planned.ย 

When did you first realize cancelling the season might be necessary, what factors did you consider, and what sealed the decision?

MIKE RYAN: When the shelter-in-place order came, we started to wonder how long it might last. As we started to hear stories about countries that were ahead of us in terms of the trajectory with the virus and how long they were sheltering, it became apparent that it might be necessary to shutter the season. So we did a couple of things. First, we looked at what our deadline was in terms of expenses for producing the seasonโ€”in other words, at what point we were going to be investing so much money that it would be catastrophic to close the season. We came up with a date in April. Then we started looking at different financial models. We had our existing budget for the season, and we took a look at what would happen if we continued forward with that budget, but only received 70% of our contributed and earned income for the yearโ€”meaning that donations would fall off by 30% due to the stock market crash, and another 30% of people who would normally buy tickets wouldnโ€™t come out because they were concerned about health issues. That was a pretty ugly picture. So then we looked at what would happen if we reduced the season; did a shorter season with only two shows and then an even shorter season with only one show. Again, projecting 70% earned and contributed income for those models as well. The last model we looked at was what would happen if we cancelled the season completely. What quickly became clear was that of all those scenarios, the one that was least damaging to the company was cancelling the season completely.

What was it like emotionally to realize that was the decision you had to make, especially after the company has been building each year?

It was devastating, very simply. This is what a year of work culminates in for me. It takes long, 50-hours weeks of work just to produce those shows in the summertime. Everything from fundraising to arranging the artists and cutting the plays and all of the things that we do. All of that labor was lost, essentially. A yearโ€™s worth of work was gone in a puff of smoke. There are so many people who work tirelessly through the year to make the festival happen every summer, and itโ€™s important to acknowledge the loss and grief they feel at this cancellation. Additionally, scores of artists and artisans lost work, both in our community and beyond. Their generosity and grace in the face of this news has been humbling and inspiring.

You mentioned in your statement that another disappointment was that this season would have had a lot of thematic resonance with our current situation. How so?

Well, we definitely werenโ€™t thinking of COVID when we put together the season, but these plays are all about how we get past disaster. And how we get past anger. Thatโ€™s a huge part of The Tempest, which was the show that I was going to direct this year. To me thatโ€™s a story about how we look at the choice between anger and life, and how we find our way to choosing life instead of vengeance. And thereโ€™s so much anger in the country right now, whether it stems from divisive politics or disenfranchisement. And then of course with the advent of the virus, it  suddenly looked like a good season to produce again in 2021, because it really is about how we deal with these moments of being shipwrecked in our lives. Which is certainly how Iโ€™m feeling right now. Figuring out how we move on from that, and the parts of it that we will always carry with us.

Might there be some kind of winter show this year?

Weโ€™re looking at a bunch of different things right now, one of them being how weโ€™re going to offer some programming between now and next summer. Until we know that we can safely gather again, all of this is speculative.

What about virtual performances?

Weโ€™re going to do a few virtual things. I think we can do some fun things to explore some of Shakespeareโ€™s plays that I will never be able to explore as an artistic director on our main stage, because they are not good box-office sense. I think weโ€™re going to do a multi-part series this summer when we would normally be doing the festival where weโ€™re going to read through all three parts of Henry VI. No festival can really produce them all in the same season, if they can produce them at all. And weโ€™ll conclude it with Richard III, which is the final part of that tetralogy.

How can people help SCS out right now?

Even with cancelling production, weโ€™re still staring down a $260,000 loss for the company. Certainly the best way they can help us is to donate. I know itโ€™s really hard right now. Itโ€™s something we say often in the theater, but itโ€™s so trueโ€”as trite as it may soundโ€”every little bit helps.

ย To donate, go to santacruzshakespeare.org.

Taurus Lights the Path: Risa’s Stars April 22-28

Esoteric Astrology as news for week April 22, 2020

The Sun has entered Taurus, anchoring the light of Aries, the โ€œsearch light of the Logos.โ€ Taurus creates the penetrating light on the path by capturing the beam of light streaming forth from the point in Aries. Within the Light of Taurus is Ray 4โ€”the Art of Living Harmoniously. Taurus, the sign of the Art of Living, asks us questionsโ€”what way of life in our country do we want to wake up to? We must ponder this, for humanity, as the Age of Aquarius unfolds, is now responsible for creating that reality together.

What do we give our allegiance to? What are we faithful to? Many intelligent people who previously questioned many things have now been swept up in fear, exhaustion and illness, having been mentally and emotionally manipulated by the forces of materialism.

Morpheus says to Neo in The Matrix, โ€œThis is your last chance. After this, there is no turning back. You take the blue pillโ€”the story ends, you wake up in your bed and believe whatever you want to believe. You take the red pillโ€”you stay in wonderland, and I show you how deep the rabbit hole goes. Remember: All Iโ€™m offering is the truth. Nothing more.โ€

Similarly, in the film Total Recall, choosing the red pill is โ€œa symbol of your desire to return to reality.โ€ That point of choice is occurring now. Under Taurus, whatever we choose grows and takes shape.

Around midnight, but especially in the few hours before dawn on Wednesday and Thursday, we can see meteor showers radiating from the heavenโ€™s fifth brightest star, Vega, in the constellation Lyra the Harp. The light from the meteors will radiate down from the heavens in all directions and onto the Earth, illuminating with Taurus the minds of humanity. May our illumined minds help us choose wisely.

ARIES: Home and work (north and south nodes in the sky), call to you simultaneously. You do your very focused best to accommodate both. Two directions imply a push/pull situation, creating opposition (which to choose first), then resistance, before a synthesis and blending, a sharing and unifying field is created. How can this occur? Your very sign of Aries, the fire that initiates all things, will find a way via intuition. You already know how. Ask yourself, then wait for quiet answers. Itโ€™s time to ponder the mysteries.

TAURUS: In these present times, as the reset, retreat, reorientation occurs, when our world as we know it finally slowed to a halt and our regular lives arenโ€™t available, you have been very aware of how to prepare for life on the edge, with less comforts, while still maintaining the Art of Living. Continue with preparationsโ€”storing foods, medicines, daily life necessities that make life more livable. Itโ€™s time to build that very large greenhouse.

GEMINI: You wonder about your life, where you are going, how to navigate through this strange liminal time, and what now and into the distant future are your responsibilities. Do you sense a wound, a heaviness, coldness and strictness permeating all interactions? This is temporary. Do something to make things warm and comforting so this distance doesnโ€™t continue. Cultivate trustworthiness and reliability, communication and gratitude every moment.

CANCER: If youโ€™re experiencing inflammation and pain, remember turmeric is an anti-inflammatory. East Indian foods are best. Make dahl using ginger and pinches of cayenne and black pepper for warmth. The spices have health benefits: coriander, also for inflammation, contains magnesium; cumin aids in digestion; chilies have Vitamin C. Bloom the spices by sizzling them in ghee (clarified butter) first. These are nurturing and nourishing north node in Cancer and Juno in Libra health suggestions.

LEO: Sharing all that you have, know, feel and do with others is this spring seasonโ€™s task. As you share more of yourself, a new sense of service is created, which then creates an expanded sense of self as valuable and real. Is there contact, communication and emotional support with the outer world? It seems many things hidden and from the past are revealing themselves in daily life. You however can no longer stay hidden. You are Vesta, the light of life for others and the found object of self.

VIRGO: Is your creative self somewhat shrouded in a mist? Can you assess daily needs and priorities in terms of your creativity? Using our creativity becomes practical, and then we see new goals emerging. Relationships, too, seem to be under a veil. How do these affect your daily life? Do you think about serving others during these isolated times? Serving is a Virgo task. The Tibetan says, โ€œOut of duty, perfectly performed, will emerge those larger duties which we call world work.โ€ Always the world calls to us.

LIBRA: During this time of extreme work and responsibilities, notice your will, prudence, discipline, reliability, industriousness, patience, perseverance and focused attention to all that needed to be accomplished in service to humanity. Assuming in many cases both the mother and father roles. Nothing stopped you, not insecurity, inhibitions or extreme exhaustion. We award you a medal of excellence. Everyone sees you as perfect.

SCORPIO: Thereโ€™s a brilliant new and refined state of creativity available to you. Music, very important now, needs to be wherever you are. It is a constant source of renewal. Study, communication, teaching little ones, sculpting, horse tending and/or riding, seeking your next way of serving the woundedโ€“all are past gifts you can again cultivate. Tend to mundane tasks carefully, recognizing and blessing the details.

SAGITTARIUS: Home now assumes a more important reality. It is a place where wounds can be realized, embraced, tended to with care. Itโ€™s a place from which you communicate to the world. Home is your sangha, sanctuary and retreat. Tend with constancy, care and authenticity to all the livingness around you. This creates within a sense of empowerment, a joy that heals the deepest of wounds.

CAPRICORN: Any tension and pressure youโ€™re feeling can be useful when tended to creatively. Know that a transformation of identity has slowly come your way. It has expanded your sense of self so that you know of your sterling gifts, your ability to cooperate in the face of extreme struggle. Teaching others to cooperate is your next step. Everyone sees you as resourceful and of great value. You answer to the needs of others. You are their harmony after chaos and conflict.

AQUARIUS: Itโ€™s important to secure and safeguard your money and use it wisely. Itโ€™s also important to share it, when needed, with care and in service. Your money should be used to safeguard your work and family. Invest in land, think about joining and/or building a community. Assess the world situation and be the first to communicate what you see. A new world coming with new laws and principles. Itโ€™s your world. You will play a major part in its creation, stabilization and establishment.

PISCES: Past abilities and gifts, especially strength, emerge in your daily life. There are many gifts and talents and they are good. Wounds go into hiding for a while in order that others can be tended to. Be mindful of the ease with which daily tasks fall into a rhythm and ritual. Responsibilities may increase. Love increases too. Careful with how you invest your money. Be prudent while also constantly sharing. Listen only to your heartโ€™s desires. You may need a new little kitty companion.

Pamper Yourself with Avanti Takeout and This David Kinch Documentary

It is nice when things can work smoothly even in the worst of times. Avanti owners Tatiana and Jonathan Glass are working smart, providing take-home for their employees during the current phase of social distancing. 

Last week we sampled a few dishes from Avantiโ€™s inviting menu of curbside pickup dishes, including three delicious items starting with some irresistible spiced roast cauliflower with arugula and pickled onions. I inhaled a comfort creation of wide pappardelle with an excellent red sauce and delicious Llano Seco Ranch pork meatballs($23). But it was the kale salad with hanger steak ($23) that really knocked us out. Even in a carry-out container this dish had visual appeal, with slices of rare beef fanned out next to a huge salad of tender shredded kale tossed with ricotta salata, dice of mandarins, almonds and bread crumbs. 

We were in need of some pampering and this dinner did the job. The whole process was so easyโ€”make a phone call, provide a card number, drive up to the front door, pop the trunk, and have the shopping bag of dishes placed inside. We have already planned our next Avanti dinner: Fresh halibut with risotto sounds incredible! 

Avanti, 1917 Mission St., Santa Cruz. Order daily from 4-7:30pm. 831-427-0135, pizzeriaavanti.net.

Three Star Voyeurism

Running out of movies and videos to binge watch? Hereโ€™s a tip: Watch A Chefโ€™s Voyage, a documentary that follows Manresa and Mentone chef David Kinch and his three star Michelin culinary team on a 10-day pop-up cooking tour in three top French restaurants. Viewers can purchase the rental for $4.99 on Somm TV until midnight on May 3 and have 72 hours following the rental to watch it. The 30-day online release will donate 100% of the rental donations to laid-off restaurant workers around the country. Made three years ago on Manresaโ€™s 15th anniversary, A Chefโ€™s Voyage is a mesmerizing documentary about Kinchโ€™s style, his work ethic, and the backstory of achieving those Michelin stars.

High quality, enjoyable, with beautiful production valuesโ€”complete with subtitles when needed and a hot soundtrackโ€”the film offers an intense view of Kinch taking his entire culinary team to France. Partnering with his host chefs, Kinch cooks his way through the kitchen of le Taillevent in Paris, then the fabled lโ€™Oustau de Baumaniere in Provence (both of which Iโ€™ve sampled), and finally to le Petit Nice on the Mediterranean. 

โ€œCookingโ€™s easy; leadershipโ€™s more difficult,โ€ Kinch confesses as the film shows him managing the intricate dance of turning custom-designed ingredients into visual artworks. It is performance art, inside the kitchen and out, in staggeringly tasteful dining rooms. It offers fascinating evidence that the top chefs are driven, fanatical artists. The foodโ€™s so beautiful you will salivate. View the trailer at instagram.com/p/B-floZ7HW21.ย 

Shout Out

Thank you to Shopperโ€™s Corner and New Leaf Community Markets for doing such a great job with safe shopping protocols! There are navigation markers in aisles, lots of space at check-out, and a limited number of customers at any one time. Masks on everyone! 

Shopperโ€™s Corner. Open 8-10am for seniors and high-risk shoppers; 10am-7pm for the general public. shopperscorner.com.ย 

New Leaf Community Markets. Open 8-9am for seniors and high-risk shoppers. newleaf.com.ย 

Takeout of the Week

Steamer Lane Supplyโ€™s take-home โ€œheat and eatโ€ Carnitas Kit (for two people) gives you natural pork carnitas with two housemade salsas, escabeche, and nopales, plus of course shredded cabbage and lime wedges ($24). Come by in person or call ahead at 831-316-5240. Smart hygiene is practiced here, with one person in the shop at a time, touchless transactions, etc. 

Steamer Lane Supply. 644-670 West Cliff Drive, Santa Cruz. 9am-6:30pm daily.


Check out our continually updating list of local takeout and delivery options.

I. Brand and Familyโ€™s Dreamy Cabernet Franc 2016

When things get back to normal and we get the all-clear to go out and about again, we can happily visit tasting rooms and linger over a well-made Old Vine Mourvedre or a crisp Chardonnay. Ian Brand makes these and quite a few other wines. With his three wine labels, I. Brand and Family, La Marea and Le Pโ€™tit Paysan, there are plenty to choose from. Settling in the Monterey area, Brand recognized the potential of the land for growing high-quality grapes. He set to work doing just that!

I. Brand and Family Cabernet Franc 2016 ($30) has real backbone. With its heavy concentration of black fruit from the Bayly Ranch in Paicines in San Benito County, and voluptuous flavors of ripe blackberry and red plum, this wine is a Cab Franc loverโ€™s dream elixir. Bursting through are distinct aromas of bell pepper, jalapeno and a touch of cayenneโ€”notable pepper characteristics that add robust depth. Try it with grilled steaks, chicken, fish, and portobello mushroomsโ€”it pairs well with many foods.

Brand started Le Pโ€™tit Paysan with his wife Heather back in 2008. Le Pโ€™tit Paysanโ€™s eye-catching labelsโ€”every one depicting a character with a roosterโ€”make these French-inspired wines easy to spot in many local supermarkets. Moderately priced in the $20-$25 range, Le Pโ€™tit Paysan wines are a bargain. Look for Chardonnay, Petite Sirah, Cabernet Sauvignon, a red-wine blend called Le Pโ€™tit Pape, and others.

The Brands are busy, working hard making wine, running their tasting room, marketing their three labels, and raising their 8-year-old twins, Eleni and Isaak. In 2018, Ian Brand was awarded Winemaker of the Year by the San Francisco Chronicleโ€”a prestigious award and well-deserved recognition.

The Brands have a well-stocked tasting room on Carmel Valley Road, a delightful area to visit with many wineries and restaurants. Itโ€™s usually open from noon to 6pm Wednesday through Sunday (and by appointment). But the best way, for now, is simply to check local supermarkets and liquor stores for any of Ian Brandโ€™s wines.

I. Brand and Family, 19 East Carmel Valley Road, Carmel Valley. 359-9834, or email br***************@***il.com. ibrandwinery.com.


Check out our continually updating list of local takeout and delivery options.

Opinion: April 15, 2020

EDITOR’S NOTE

As we go into our second month of shelter-in-place in Santa Cruz County, the foremost questions on most peopleโ€™s minds are โ€œWhen will it end, and how?โ€ Answers have been scarce, but in this weekโ€™s cover story, Jacob Pierce examines the question from several different angles and explains the possibilities that are being consideredโ€”some hopeful, some hard. Itโ€™s a thorough and insightful look at what lies ahead, and I urge you to read it ASAP.

Last week, I mentioned how you can support reporting like this in Good Times by donating at supportyourlocalnewspaper.com/gt. This week, Iโ€™m happy to relay that weโ€™ve added another way to help keep local news alive in Santa Cruz County and get your weekly GT fix: subscribe, and have us delivered to your front door every Wednesday! Go to simplecirc.com/subscribe/goodtimes for details.

I also wanted to mention that Santa Cruz poet Ellen Bass will be doing a virtual reading from her new book of poetry, Indigo, on Tuesday, April 21, at 6pm (go to bookshopsantacruz.com or ellenbass.com for more information). Bass was named Best Local Poet by readers in our Best of Santa Cruz County balloting this year; you can see all the winners in the Best of Santa Cruz County magazine out on stands now, and Bass herself will be featured in next weekโ€™s issue of GT.ย 

Lastly, a correction: in announcing GTโ€™s first-place win in the General Excellence category of the California Journalism Awards, I wrote that it was the first time the paper had won that highest of honors. Not quite! GT also took first place back in 2006, back when the awards were called the Better Newspapers Contest.

STEVE PALOPOLI | EDITOR-IN-CHIEF


LETTERS TO THE EDITOR

Read the latest letters to the editor here.

STORM WARNING

Re: โ€œSanta Cruz County Sheriffโ€™s Office Will Enforce Shelter-in-Place Orderโ€ (GT online, 4/9): Our cytokines are part of our immune system that perform what may be likened to a controlled burn to thwart fire danger. A cytokines storm occurs when they are deployed so aggressively they attack and kill even the bodyโ€™s own healthy tissue in a disproportional attack on a virus, a โ€œscorched earthโ€ approach. This is what made the Great Influenza in 1917-18 so deadly, it was the result of a cytokines storm.

There are many instances lately where otherwise young healthy individuals have died of COVID-19 and it was said to have been the result of a cytokines storm, too. This is a serious pandemic.

But I have to wonder if the recent closure of beaches, parks and other economic and social restrictions arenโ€™t also akin to a cytokines storm? Fear can become an even greater scourge than the disease itself.ย 

CHUCK HARMON | SANTA CRUZ

 

BRIGHT SPOT

I am married to a Starbucks barista. He left his profitable tech job and moved to Santa Cruz to pursue some long lost hobbies and a lifestyle that was completely different from the Silicon Valley world in which he was enmeshed. He has been working for Starbucks for 12 years now, declining any managerial post, but enjoying the aspect of a community coffee shop and offering hospitality and friendship as well as the coffee.ย ย 

Starbucks has now had to close its storesโ€”hopefully temporarilyโ€”due to the coronavirus crisis.

I was so impressed to find out that in this time of crisis, anxiety, instability, that the company offered its employees, whom they call partners, ongoing health benefits. As well, the choice to continue work with a $3 raise, or stay at home with ongoing pay, called disaster relief. They are also offering a free drink and food item daily for the employee and their family. This continues for a month, thus far. The manager personally called my husband at home to discuss which option would be best-suited to his needs, and the companyโ€™s Benefit Centre thanked him for his service, and was very helpful.

Really, in this time of uncertainty, to receive this sort of grace from a corporation feels extraordinaryโ€”and, unfortunately, unusual. I am so impressed by this humane behavior, what a bright spot in a gloomy landscape.

Linda Joshua, RNNP |ย Santa Cruz

 

CORRECTION

In GTโ€™s Best of Santa Cruz County 2020 magazine, the category of Best Veterinary Clinic was mistakenly omitted. The winner in the category was Adobe Animal Hospital, with Coast Veterinary Services and Scotts Valley Veterinary Clinic the runners-up.

ย 


PHOTO CONTEST WINNER

The photographer shot these flowers near Water Street and Branciforte Avenue whole on one of her daily โ€œvirtual talk/walksโ€ with her 86-year-old mom in Wisconsin. Photograph by Linda Weyers.

Submit to ph****@*******es.sc. Include information (location, etc.) and your name. Photos may be cropped. Preferably, photos should be 4 inches by 4 inches and minimum 250dpi.


GOOD IDEA

SAFE TRAVELS

Santa Cruz Metro has been cutting back service in response to the COVID-19 crisis. Now, Santa Cruzโ€™s bus agency has reduced Highway 17 commuter service from its weekend schedule down to a new modified weekend schedule. Bus capacity is limited to a total of five to 14 passengers. Metro encourages passengers to wear face coverings. For more information visit scmtd.com or call 425-8600.


GOOD WORK

WHEEL IMPRESSIVE

Santa Cruz resident Dave Andrade went on Wheel of Fortune on Wednesday, April 8, and he could do no wrong, with his fearless play and his impressive word puzzling. The self-described full-time corgi dad and singer in the San Francisco Gay Menโ€™s Chorus took home $113,000 in cash and prizes, including a trip to Barbados and a BMW X2 SUV.


QUOTE OF THE WEEK

โ€œEveryone is in need of a shelter from the storm, be the shelter, be kind.โ€

-Luffina Lourduraj

Things To Do (Virtually) in Santa Cruz: April 15-21

Because in-person events across Santa Cruz County have been canceled or postponed following the shelter-in-place order, Good Times is compiling a weekly list of virtual events hosted by local artisans, artists, fitness instructors and businesses. To submit your virtual event, send an email to ca******@*******es.sc

ARTS 

BOOKSHOP SANTA CRUZ PRESENTS: โ€˜THE POWER OF POETRYโ€™ Online with Zoom, Bookshop Santa Cruz presents a poetry event with Ellen Bass. In Indigo, Ellen Bass deepens her mastery of the praise poem, exploring the duality of loss and exquisite tenderness that lives at the heart of almost everything. Bass plumbs the miraculous from the stuff of lifeโ€”the grit of oysters, taking an old dog out to pee in the night, shopping at Ross. In a series of aching love poems, the mandanity of marriage gives way to vivid sensuality, even under the weight of age and illnessโ€”Eros bends its neck to grieve what will be lost. A lifelong advocate for those who might otherwise go without a witness, Bass shows her compassion in these pages. She offers the ragged, beautiful world her steady attention, her devastating precision. Graceful in their melding of the narrative and the lyric, gorgeous in their complexity, these are poems to be savored. This event with Ellen Bass is part two of The Power of Poetry. To view the event description for Patrice Veccione and her book, visit the page here: bookshopsantacruz.com/ZoomEllenBass. 6pm. Tuesday, April 21. To RSVP visit mailchi.mp/ellenbass/bookshopsantacruz.

VIEWABLE VIA SOCIAL MEDIA: CABRILLO GALLERY EXHIBIT โ€˜SIX YEARS SMITTEN: OBJECTS OF ADORNMENT.โ€™ We miss seeing you take your time so generously with the artwork in our gallery. But this too shall pass, and we will be able to gallivant around to different venues again someday and bump elbows. In the meantime, we hope you are making the most of hunkering down at home; tidying up, being creative, or continuing work remotely. Since there are more than 150 pieces in the show, we are posting regularly on Facebook and Instagram so you can get a daily inspirational dose of the artwork. You donโ€™t even have to join Facebook to just tune in and see the images. They are available to everyone; you can sidestep the prompt that comes up to join or log in. 

DNAโ€™S COMEDY LAB VIRTUAL COMEDY Who says comedy has to be in-person to be funny? We can still laugh over the internet. DNAโ€™s Comedy Lab is hosting live standup (sit down?) in online Zoom meetings, plus their open mic and Sloth Storytelling Show, all online. Visit dnascomedylab.com for more information.

CLASSES 

PARADIGM SPORT LIVESTREAM CLASSES LIVE While we are sheltering in place, one of the best things we can do for the health of our minds is to move our bodies. When we move together as a community, connected by the desire to inspire and promote wellness, we encourage, motivate and lift each other beyond what we might think is possible. Every day at noon. 426-9500. paradigmsport.com.

TOADAL FITNESS ONLINE CLASSES Toadal Fitness is streaming live classes and workouts that donโ€™t require much if any, workout equipment. You must be a member, so visit toadalfitness.com to sign up. Members can get access to classes at toadalfitness.com/online-classes to take a class.ย 

KIDS EXERCISE CLASS Stuck at home? Donโ€™t let that stop your kids from getting quality exercise. Tune in for a fun, creative way to exercise at home! This class meets state curriculum guidelines for childrenโ€™s physical education. Classes taught by bilingual trainers (English and Spanish). Our collective health is critical now more than ever! We all need to be healthy to boost our immune systems and fight this virus. We may all have to socially distance in the physical sense of the word, but we do not have to be entirely separated and isolated. All you need is a streaming device, water, Wi-Fi, and a positive attitude. Tune in to our online fitness and education sessions. Pay what you can, and together we will make a stronger, healthier, more resilient community of wellness. We hope to partner with you on your journey to optimal health to keep this going as long as possible. Please RSVP, then use this link to join our sessions: zoom.us/j/344330220. Contributions are via: Paypal: ja***@***********re.com. Venmo: @santacruzcore. Every day at 11am. 425-9500.ย 

HEALTH

PSYCHEDELIC SCIENCE 2020 WEBINAR SERIES In this all-new online course, weโ€™ll explore the latest advancements in psychedelic research, medicine, and policy and find out how to apply those lessons to our lives now and in the near future. In the Psychedelic Science 2020 Webinar Series, youโ€™ll join host Bia Labate, Ph.D., and leaders of the psychedelic renaissance for insights into the latest research into the medical and therapeutic uses of MDMA, psilocybin, ketamine, and more. Weโ€™ll also get a sneak peek at key issues affecting the wider availability of psychedelics for healing and spirituality and explore the role of psychedelics in healing trauma. In seven sessions from April 9 through May 21, youโ€™ll learn directly from key players in psychedelic research, therapy, and advocacy about the hottest topics in the field. Youโ€™ll also get a chance to ask your questions and have them answered in real-time. The online sessions will include 60 minutes of presentations followed by 30 minutes of Q&A from the audience. Thursdays noon-1:30pm. maps.org/webinars2020. $35 single session, $150 full series.ย 

GROUPS 

RESPONSE AGILITY: LEADING IN TIMES OF CRISIS WEBINAR Magi Graziano has been reflecting on how many leaders, herself included, have been thrust into the turbulence of a global health crisis and hold an immense responsibility to protect their organizations, teams, families and themselves. So, during this challenging time, she wants to offer help and guidance as everyone navigates these uncharted waters because whatโ€™s required right now is strong leadership. Specifically, attendees learn how to respond to adversity, stress, and pressure with power and ease, navigate change thoughtfully and effectively, take ownership of their experiences and recalibrate as needed. Weโ€™ll spend 45 minutes in highly impactful training and the final 15 minutes will be reserved for Q&A and connecting as colleagues to support one another. 1-2pm. Thursday, April 16. web.santacruzchamber.org/events/Response-Agility-Leading-in-Times-of-Crisis-Webinar-4209/details

VIRTUAL GUIDED MEDITATION Reduce stress with meditation and maintain a healthy lifestyle during social distancing. Join us for a free virtual session. Itโ€™s been a tough week. In our lifetimes we have never faced a public health crisis like this one. As a locally owned small business, this situation is particularly overwhelming and stressful. Yet, we are also grateful. Grateful for our amazing cohort of practitioners that want to help as many people as they can. Grateful for our dependable back office and administrative support team. And, most of all, grateful to you, our community who has helped my dream of co-creating a community of wellness become a reality. Without you, there is no Santa Cruz CORE! Please RSVP, then use this link to join our sessions: zoom.us/j/344330220. Contributions are via: Paypal: ja***@***********re.com. Venmo: @santacruzcore. Every day at noon. 425-9500.

FOOD & DRINK 

THE TRUE OLIVE CONNECTION CURBSIDE PICK UP The True Olive Connection is offering curbside pick up two days a week. Two ways to make this happen, call in an order to 458-6457 or use web order, and select local pickup. Your items will be ready on the next available pickup day. 10am-2pm every Wednesday and Saturday. 

VIRTUAL WINE TASTING WITH INTEGRITY WINES Local winemaker Mark Hoover is hosting a โ€œMore Than Virtual/In-Home Tastings Seriesโ€ at 1pm each Sunday until the tasting room reopens. To participate, order an in-home wine tasting kit ($30 each/$45 couples) for pick-up or delivery, then join Hoover via Zoom as he explains the different types and answers any questions. For more information, visit integrity.wine.ย 

OUTDOOR

EARTH WEEK WITH THE SEYMOUR CENTER Learn more about the big blue planet called Earth during the Seymour Centerโ€™s 2020 Earth Week celebration! Special at-home activities and fun arts and crafts will be available for download during the week. Runs through Sunday, April 26. seymourcenter.ucsc.edu.

MAH FILM NIGHT โ€˜RADICAL FUTURISMS PART I RESCREENโ€™ Join curator TJ Demos for a virtual introduction and (re)screening of films originally shown last month at the Del Mar Theater that seek to offer points of light in a dark world. How are visual artists imagining radical futures? How can the traditions of oppressed peoples become the foundation of the future? How can social justice and ecosystems flourish going forward? How can we escape our current climate of catastrophe and anxiety and instead transform the present into a radical future by asking what is โ€œnot-yetโ€? This will be screened online via Zoom, visit santacruzmah.org to RSVP for the link. 7-9pm. Wednesday, April 15.ย 

LIVE FEED FROM THE AQUARIUM Itโ€™s not recommended to go outside a lot at this time, but that doesnโ€™t mean the outside canโ€™t come to you. The Monterey Bay Aquarium has its live feeds up and running, from the jellies to the aviary. Log on to montereybayaquarium.org for more information.

NOON IN THE PARK Tune in to our livestream at noon! facebook.com/countyparkfriends. Walk a walk with us; we host virtual storytimes, special guests with yoga, music and more. Every day at noon.

What Comes After Shelter-in-Place for Santa Cruz?

Daniette West and her boyfriend took a walk with Westโ€™s dog along Sunny Cove Beach on Wednesday, April 8. The tide was low that breezy evening, exposing a rocky shoreline where seabirds swarmed as large waves crashed into the surf. This was the day before Santa Cruz Countyโ€™s beaches and parks were scheduled to close, in light of the growing COVID-19 pandemic that has gripped the world.

After climbing up the cliff from the beach, West and her boyfriend stopped on a park bench to rest. They sat for about four minutes, West says, before a sheriffโ€™s deputy rolled up behind the two of them, got out of her car, and told them they were being detained. The officer wrote them each a misdemeanor citation in violation of the countyโ€™s shelter-in-place order, which is aimed at curbing the spread of the coronavirus. The health order, issued by county Public Health Officer Dr. Gail Newel, requires that residents stay in their homes and only leave for โ€œessentialโ€ activities, like picking up takeout from a restaurant or making trips to the grocery store, bank, gas station, hardware store or pharmacy.

Residents are allowed to exercise, so long as they keep six feet from those not in their own household. West thought a quick breather would be permitted. The deputy disagreed.

โ€œIโ€™m writing you a ticket because youโ€™re resting on a bench,โ€ West, a realtor, remembers the deputy telling her. โ€œAnd youโ€™re not allowed to rest right now.โ€

Westโ€™s boyfriend, a South African native who asked only to be identified only as Christian B., is employed in Silicon Valley on a work visa. When West and Christian checked in with Christianโ€™s employer to find out what a misdemeanor would mean for his employment status, the companyโ€™s reps told them that Christian would likely be fired before the case reached a judgeโ€”thereby taking away his visa and prompting his almost certain deportation. In order to stay, Christian would need for the charges to be dropped, and quickly. West frantically took to Instagram to get the word about the predicament. She started sending out emails. She made calls to the sheriffโ€™s department and pleaded with officers to drop the charges. West felt the citations were unduly harsh. โ€œYouโ€™re giving people criminal records when weโ€™re in three weeks now of shelter-in-place, and theyโ€™re trying to get exercise,โ€ she says.

One day later, a sheriffโ€™s lieutenant called West to apologize and explain that the deputy had interpreted the orders too strictly. But West knows that her situation was an especially high-stakes one. Law enforcement is working hard these days, she says, and leaders may not have time to revisit every case. West worries about those with fewer connections or less time on their hands. A busy single mother, for instance, may not have the resources to advocate for herself or the flexibility to appear in court when her hearing comes due. According to the ticket, failing to appear in court could result in up to 90 days in jail and a $1,000 fine.

The same evening that West was cited, a sheriffโ€™s deputy wrote up another couple (who requested anonymity for this story) while they were sitting on a different bench on East Cliff Drive. The boyfriend had just gotten out of the hospital after recovering from kidney stones. The couple lived in Santa Cruz for years, but theyโ€™ll soon be moving back to North Dakota, where they attend school, so they were worried about making it to their court hearings in Santa Cruz in August. The sheriffโ€™s office ultimately dropped the charges against that couple, as well, after they complained.

Sheriff Jim Hart notes that anyone with a citation against them will still get their day in court to argue their case before a judgeโ€”that is, assuming that the district attorney even files the charges. In general, Hart says that enforcing this new health order has taken some getting used to for everyone, including himself and his deputies. 

โ€œThis is new for everybody. Iโ€™ve been working at the Sheriffโ€™s Office 32 years. Iโ€™ve lived here my whole life. This is the first time that any of us have been through a pandemic,โ€ Hart says. โ€œWeโ€™re trying to find that middle ground thatโ€™s not overbearing but weโ€™re also enforcing enough to keep people away. We started out, for the first seven days, just warning people, and that had zero impact in terms of people going to the beach and things like that, so we had to go into more of an enforcement mode. We donโ€™t like doing this. Our agency, for many years now, has used arrest as the last tool in our tool belt. So citing people and arresting peopleโ€”itโ€™s not in our culture. Itโ€™s a learning curve. Everyone from myself on down is learning from this process. Weโ€™ve written over 200 citations so far, so of course thereโ€™s going to be people who arenโ€™t happy with those citations or think that they have mitigating circumstances.โ€

PARKING PERMIT

Last week, on top of the shelter-in-place order, Newel announced a seven-day closure of all the parks and beaches in the county, partly on Hartโ€™s recommendation.

That order expires at the end of the night on Wednesday, April 15, and Newel has signalled that she wonโ€™t extend it, although some popular hotspots could stay closed. Hart tells GT that he doesnโ€™t think that an extension would be necessary, but he hopes the Santa Cruz County Health Services Agency (HSA) takes other measures to limit the influx of out-of-town visitors packing into Santa Cruz Countyโ€™s parks and beaches. 

The current shelter-in-place order expires May 3, and Newel says that she will likely extend a version of the order, while allowing for new exemptions to low-risk outdoor activities, including some construction projects, landscaping, gardening, and possibly golf.

Experts say the measures are working. The rate of disease spread, they say, is not as severe as it would have been without such interventions. Newel boasted last week that, when it comes to disease growth, Santa Cruz County has one of the flattest curves in the state of California, and she gave credit to residents for diligently following the shelter-in-place orders. As of Tuesday morning, Santa Cruz County had announced 91 confirmed COVID-19 patients, 37 of whom had recovered from the disease and two who died. Due to limited testing, the infection totals represent an undercount and the real number of cases could be several times higher.

Hart is relieved to see signs that the countyโ€™s infection rate is flattening. Some of the countyโ€™s recent projections for the impact of the virus, he says, put the death rate somewhere in the low hundreds. 

Several weeks earlier, the projected deaths were in the thousands, he says.

โ€œThe numbers they were coming up with, originally, were frightening,โ€ says Hartโ€”who, in addition to being sheriff, serves as the coroner and jail administrator, and is working to prevent the potential spread of the virus through local correctional facilities. โ€œI didnโ€™t sleep well for a few nights, after hearing what the initial assessment was going to be.โ€

SHUTTER TO THINK

UCSC disease ecologist A. Marm Kilpatrick knows county health leaders are working around the clock to ready local health institutions for a coming possible surge in cases, due to the virus. 

But Kilpatrick has been saying that it would be helpful for the HSA to share those plans more publiclyโ€”and tell everyone, for instance, if there is a timeline for ending shelter-in-place or a plan for what might come after.

On Tuesday, that future began to come more into focus. In addition to announcing some possible changes for outdoor gatherings and other minor tweaks, Newel revealed that sheโ€™s been collaborating with the 12 other member counties in the Association for Bay Area Health Officers to develop a new regional strategy going forward. The county wonโ€™t ease off shelter-in-place before the conditions come under control, she said. Similarly, at a press conference on April 2, Newel said that the county would โ€œneed to see a significant decline in the number of cases beforeโ€ she and her colleagues consider lifting the current restrictions. She added that between the Health Services Agency and the County Administrative Office, the county has nearly 200 people working on the pandemic response. 

Newel mentioned at another press conference last week that the county has models showing different scenarios for how the outbreak might play out. Newel has shown those models to the county Board of Supervisors in closed session, but her office hasnโ€™t yet shared them with them with the public, for fear that some of the models would alarm residents, while others might provide a false sense of comfort, she said.

In order to meet the potential surge in patients, the county is prepared to deploy alternate care sites, with hospital overflow beds ready at Simpkins Family Swim Center in Live Oak and at Scotts Valleyโ€™s 1440 Multiversity. The HSAโ€™s more recent efforts to protect the county from disease have included everything from calls for personal protective equipment donations to a county ban on vacation rentals. Newel said last week that the county wants to make sure Airbnb hosts are only hosting โ€œessentialโ€ workers, like those in health care.

Over the past few months, the county leadershipโ€™s disease-fighting measures have escalated steadily, starting in early March. Thatโ€™s when the county switched from a strategy of containmentโ€”meaning that leaders were trying to stop its spread into the communityโ€”to one of mitigation, which prompted more extreme measures like the closure of non-essential businesses.

Shelter-in-place orders aimed at slowing disease spread have proven a popular concept among not just public health experts but also economists. A Chicago Booth School of Business poll released March 27 found widespread support among the nationโ€™s top economists for lockdown-type measures. A plurality of respondents โ€œstrongly agreedโ€ with the sentiment that lifting such strict measures quickly would backfireโ€”inflicting more economic damage than good. Some felt more strongly than others, but none of the experts surveyed disagreed with that view.

But now that shelter-in-place remains the law of the land in California and across much of the world, there is little clarity on how governments should actually manage their policies over the next several weeksโ€”let alone over the next year and a half, while we wait for a widely available vaccine.

Last week, Texas Gov. Greg Abbott signaled that he would like to start opening up businesses again. Meanwhile in Sweden, the Scandinavian governmentโ€™s lead health agency never fully implemented a shelter-in-place order of its own. Swedish officials have instead been pushing a more lax version of social distancing, although some experts worry that the approach could backfire, creating a bigger outbreak there. Last month, Ezekiel Emmanuel, a doctor who served in President Barack Obamaโ€™s administration, wrote a New York Times op-ed arguing that if the federal government were to act swiftly and crack down on limiting the spread of the virus, the economy could mostly open up again by June.  

California has been more cautious. In a press conference Tuesday afternoon, Gov. Gavin Newsom issued a list of six criteria that would need to be met before he lifts his statewide shelter-in-place health order. But he said it was too early to give timelines. โ€œI know you want a timeline, but we canโ€™t get ahead of ourselves and dream of regretting,โ€ he said. โ€œLetโ€™s not make the mistake of pulling the plug too early, as much as we all want to.โ€

Over the next several months, the strict orders may alternately grow tighter and looser, based on the status of the pandemic at any given time, but the silver lining is that Californians can start imagining the light at the end of the tunnel, even if they canโ€™t quite see it yet. Newel says the county may start allowing events of less than 10 people, evaluate, and possibly allow events of up to 50 people if all goes well.  

Even before the county made its recent announcements, Kilpatrick was optimistic that the county could start easing off its shelter-in-place measures before too long. That could allow the community to switch from a strategy of mitigation back to one of containment. If heโ€™s right, residents might get to eat out at restaurants again in the coming months. More non-essential businesses could slowly start reopening.

But even Kilpatrick doesnโ€™t think anyone will be attending events of more than 50 people before a vaccine is available. Similarly, Newsom indicated at his press conference Tuesday afternoon that there will likely have to be a vaccine before mass gatherings are allowed in California, at least based on the current guidelines, noting that โ€œthings could change radically.โ€ 

The vaccine could still be 16 months away, Kilpatrick estimates, meaning that concertgoers and event organizers could be waiting until late in the summer of 2021 before they hit the dance floor again.

Itโ€™s a thought that troubles music industry leaders like Thomas Cussins, CEO of Ineffable Music. Ineffable manages a diverse portfolioโ€”handling the booking for certain venues, like the Catalyst, while owning other spots like Felton Music Hall and managing artists and music festivals as well. Cussins, a UCSC alum, says he already canโ€™t help dreaming about his first post-coronavirus concert. If the ban on events lasts past the summer, though, he predicts that many small venues will start to close. 

If it drags on longer than that, the pain will be more profound.

โ€œIf weโ€™re talking about 10 months, if weโ€™re talking about 16 months, a lot of us will have to switch lines of work,โ€ Cussins says. โ€œObviously, entertainment is second to public health. But what does the world look like with no music? Itโ€™s a sobering reality. Weโ€™re going to do everything we can to weather the storm and come out stronger. I donโ€™t want to get a real job. I want to do music forever.โ€

STEP LADDER

On Monday, Newsom jointly announced with Oregon Gov. Kate Brown and Washington Gov. Jay Inslee that the West Coast states would work together on when to reopen their economies. 

Resuming semi-normal life, of course, involves much more than simply flipping a switch. The novel coronavirus doesnโ€™t only have a much higher fatality rate than the fluโ€”itโ€™s also far more contagious. That means that lifting the orders too abruptly would likely worsen the outbreak. 

Nationwide, epidemiologistsโ€”including Kilpatrick and Emmanuelโ€”agree that the one prerequisite for lifting shelter-in-place should be a drop in the number of confirmed active cases, just as Newel indicated. Other requirements include more readily available test kits, increased lab testing capacity, and a better understanding of the coronavirus itself. 

Some of the details in the competing high-level strategies to reopen the economy are complex, but most concepts share one other notable featureโ€”robust contact tracing. Contact tracing is a term for the practice of following the spread of a disease. The HSA already does contact tracing whenever it confirms a new coronavirus infection. Once a patientโ€™s test results come back positive, HSA employees talk to the new patient and then reach out to all of their recent known contacts. Health workers ask those contacts to self-isolate, monitor their symptoms and see a doctor if they get sick. As more test kits become available, perhaps all the contacts in this scenario could seek out testing immediately.

There is more than one way to do contact tracing. Singapore has a phone app that tracks the movement of its citizens, and the app notifies an individual if they came in contact with someone who tested positive for the coronavirus. That resident may then go get tested themselves. This process takes the guesswork out of contact tracing. (Imagine instead trying to produce the names and contact information of anyone who came within six feet of you within a week, based purely off your memory.) Singaporeโ€™s strategies have proved successful. Schools and businesses are still open there.

As it happens, Google and Apple have begun collaborating on a Bluetooth feature to let their phone systems interact, in the hopes of helping to track the virus, but itโ€™s unclear exactly what shape the project will take. Itโ€™s possible public local health agencies could use Google and Appleโ€™s forthcoming feature to launch new apps of their own, although the idea has already stoked fears about new government surveillance technologies. Therein lies the uncomfortable reality about the methods of closely tracking the path of a dangerous virusโ€”the systems inevitably involve surveillance of people, as well.

Kilpatrick says that if Americans want to see some of their favorite businesses reopen and more people employed, that may be exactly the kind of tradeoff theyโ€™ll have to start weighing.

โ€œThe challenge,โ€ he explains, โ€œis we have to ask ourselves, โ€˜Do we want to trade a little bit more privacyโ€”or a little bit more tracking of usโ€”for more businesses getting to be open and more people getting to have jobs?โ€™โ€

Domestic Violence Calls Rise During Shelter-in-Place

Health officials across the globe have implemented shelter-in-place orders to slow the spread of the novel coronavirus, requiring most people to stay in their homes.

But four weeks into Santa Cruz Countyโ€™s shelter-in-place advisory, advocates of domestic violence victims say that, for some, these measures aimed at improving public safety and public health could have the opposite effect. Unable to leave their homes to seek help, victims are more likely to suffer further abuse, says Laura Segura, executive director of Monarch Services. Worse yet, the order makes it easier for abusers to isolate victims from their families and stop them from seeking help, Segura says.

โ€œWith this shelter-in-place, it makes them more vulnerable because of the isolation that they are already experiencing,โ€ she says. โ€œThey are not able to access the networks that they typically use to seek help.โ€

Since Santa Cruz County Public Health Officer Dr. Gail Newel issued the order on March 16, calls to the organizationโ€™s help line have increased โ€œsignificantly,โ€ Segura says.

The organizationโ€™s crisis line has experienced a 45% increase in total calls, while its own calls for service have gone up 60%, she says.

Monarchโ€™s emergency shelter is at capacity, and advocates are providing hotel vouchers for people who need to escape their homes. One client who asked not to be named told advocates she would rather get the coronavirus than stay in their abusive relationship.

โ€œItโ€™s all-hands-on-deck right now,โ€ Segura says. โ€œEveryone is working 24 hours, and weโ€™re all available on call. Weโ€™re as busy as can be, but weโ€™re grateful to be able to provide this service for people that are in crisis.โ€

On top of all that, Segura says that the organization is worried about funding, and Monarch is looking to apply for grants.

Julie Macecevic, executive director of the Walnut Avenue Family and Womenโ€™s Center, says that her call lines have been โ€œeerily silent.โ€ This can be just as ominous as a flood of calls, she says, since it can mean that victims are unable to seek help. (Neither the Santa Cruz County Sheriffโ€™s Department nor Watsonville Police Department reported an uptick in domestic violence calls.)

Macecevic adds that many victims need an excuse to leave their homesโ€”such as taking their kids to school or going to the grocery storeโ€”to be able to seek help. 

โ€œDomestic violence victims are super controlled by their abusers,โ€ she says. 

Macecevic predicts that domestic violence organizations will get flooded with calls for help once the shelter-in-place order lets up.

Katie Ray-Jones, chief executive officer of the National Domestic Violence Hotline, says calls, texts and chats to the hotline remain in the average of 1,800-2,000 per day.

But advocates are seeing an increase in the number of survivors who say their abusive partner is using COVID-19 to further isolate, coerce, or increase fear in the relationship, Ray-Jones says.

Victimsโ€™ advocates are also bracing for the financial repercussions of the coronavirus.

With an economic recession on the horizon, victims will be financially less able to leave an abusive situation, Segura says.

โ€œWhen there are difficult economic times,โ€ she says, โ€œwe see people struggling financially and it creates more stressors in the family to an already vulnerable situation.โ€

Advocates saw a similar fallout during the economic recession of 2008.

In those situations, victims are frequently left with few options, Macecevic says.

โ€œThe biggest reason that survivors return to the homes of their abusers is that they have no means to support themselves,โ€ she says. 

Like Macecevic, Segura says that her organization is likely to see more domestic violence calls as the recession drags on.

The most important message, both Macecevic and Segura say, is that confidential help is available 24 hours a day from advocates trained to give advice, offer help and create a safety plan.

โ€œWe can walk them through the process,โ€ Segura says.

Anyone who hears or sees a suspected domestic violence situation can also call those numbers for advice.

โ€œThis is going to continue on for a while,โ€ Segura says, โ€œso itโ€™s really important that we come together as a community to get through this and support each other.โ€


Resources

Walnut Avenue Family and Womenโ€™s Center 

Main line: 426-3062

Hotline: 866-2my-ally (866-269-2559)

Monarch Services

24-hour confidential, bilingual crisis line: 888-900-4232 

National Domestic Violence Hotline

800-799-7233

Chat: thehotline.org or text โ€œloveisโ€ to 22522

Business Dries Up After Initial Rush of Cannabis Panic Buying

First, there was the New Green Rush. In the early days of coronavirus panic buying last month, cannabis dispensaries in Santa Cruz County and around the country were doing brisk business. Then the rush dried up, and dispensaries found themselves staring down the same bleak economic realities that so many businesses are right now.

The crazy thing is that the mainstream mediaโ€™s message hasnโ€™t changed with that new reality. Theyโ€™re still reporting on long lines outside dispensaries, even though those lines are now due to social distancing rather than record sales, says Colin Disheroon, president and CEO of Santa Cruz Naturals.

โ€œHereโ€™s what I saw, and I think most of my colleagues would agree: There was a panic buy, a big rush. People were freaking out and bought a bunch. Then that calmed down, and our sales declined pretty dramatically,โ€ Disheroon says. โ€œMedia has been pumping it up that dispensaries are crushing it, but all dispensary operators are saying the same thing: Sales are down 20% at least. And the lines out the door are because people have to have six-feet separation.โ€

There were a number of factors that led to the shift in dispensariesโ€™ fortunes, he says.

โ€œPeople were stocked up, that was part of it. People were also getting real about, โ€˜Iโ€™m not going out.โ€™ And people who canโ€™t figure out online ordering are frustrated. So thereโ€™s kind of this triple whammy going on,โ€ Disheroon says.

Changing how they operateโ€”in the case of Santa Cruz Naturals, going from less than 5% online sales to more than 90% online salesโ€”has been just one of many challenges in a month that also saw shifting orders from the county on how dispensaries could conduct business and emergency implementation of new cleaning and distancing protocols. Like health care and grocery store workers, dispensary employees suddenly found themselves on the front lines of an industry deemed โ€œessentialโ€ during the COVID-19 pandemic.

โ€œItโ€™s been rough and pretty stressful,โ€ says Jenna Gallant, marketing director for Treehouse Dispensary. โ€œThe primary thing we worried about was the safety of our staff.โ€

โ€œWhether we remain open all depends on the health of our staff,โ€ says Cole Hembree, owner of Curbside Exchange. โ€œNone of us can get tested right now. We have a very small staff. For now, we seem to be OK. But who knows?โ€

Of course, thereโ€™s a certain irony to cannabis dispensariesโ€™ designation during the coronavirus era: Theyโ€™re still considered illegal by the federal government. Recently, in fact, Disheroon wrote to Assemblymember Mark Stone to lay out how federal measures like Section 280E of the tax codeโ€”which prohibits deductions for any business that โ€œconsists of trafficking in controlled substancesโ€โ€”are crippling the cannabis industry.

โ€œAnd now weโ€™re considered โ€˜essentialโ€™ businesses all over the U.S.,โ€ Disheroon says. โ€œSo weโ€™re essential business for the state, weโ€™re generating all this tax revenue, and yet at the same time the federal government is still punishing us.โ€

Deputy County Administrative Officer Melodye Serino grasps the irony, especially at a time when businesses across the country are seeking money from the federal governmentโ€”money that dispensaries canโ€™t get, which makes their situation all the more precarious.

โ€œThe cannabis industry is very uniqueโ€”they donโ€™t have access to any federal stimulus money,โ€ Serino says. โ€œDispensaries canโ€™t get small business loans or access any other funds that are available to most other small businesses. They are dependent on customer transactions to survive. If customers stop coming to them, thatโ€™s a big problem.โ€

Disheroon says he is now starting to see sales rebound somewhat, but itโ€™s clear that the cannabis industry is in for a wild ride. Heโ€™s getting a lot of calls from customers with questions about the safest way to get their weed. Incredibly, many dispensaries are still seeing clients coming in for very small orders like a single pre-roll (basically a pre-rolled joint). Part of their job now is teaching people how to rethink an established culture in a time of crisis.

โ€œPeople still see the cannabis experience as a social opportunity,โ€ Disheroon says. โ€œBut weโ€™re really encouraging people to stock up and reduce the number of visitsโ€”to spend more, and then stay home.โ€

Clickย here for a guideย to how every Santa Cruz dispensary is operating in the wake of the shelter-in-place mandate.

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Opinion: April 15, 2020

Plus letters to the editor

Things To Do (Virtually) in Santa Cruz: April 15-21

Wine tasting, Earth Week celebrations, film screenings, and more things to do virtually

What Comes After Shelter-in-Place for Santa Cruz?

Experts assess options for how and when to ease off shelter-in-place measures

Domestic Violence Calls Rise During Shelter-in-Place

Monarch Servicesโ€™ emergency shelter for domestic violence victims is at capacity

Business Dries Up After Initial Rush of Cannabis Panic Buying

Cannabis dispensaries are considered โ€˜essentialโ€™ in California but canโ€™t get federal stimulus money
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