Hahn Keeps Wine in the Family

We moved our clocks forward over the weekend, so we can now officially start to celebrate spring. How about cracking open a nice bottle of Pinot Noir Rosรฉ? I found one made by Hahn Family Wines for about $15 on sale in a local supermarket, and itโ€™s delightful.

Although light and refreshing, thereโ€™s nothing wimpy about this Rosรฉ. Itโ€™s bursting with flavors of strawberry, citrus and raspberry, and its crisp finish almost transports one to a sunny Greek isle. Also, this 2016 Rosรฉ comes with a screw cap, so itโ€™s perfect to take on a picnicโ€”just in case you forget the corkscrew!

The Hahn estate is a big operation. They own and farm two vineyards in the esteemed Arroyo Seco viticultural area (AVA) of Monterey County, and four estate vineyards in the Santa Lucia Highlands. Since 1980, the Hahn family has produced fine wines with a goal of showcasing the unique varietal characteristics of the region.

Hahn has a tasting room in the newly revamped Carmel Plaza on Ocean Avenue, now a happening place to go for restaurants, gourmet shops, coffee, and wine tasting.

You can also visit the Hahn estate at 37700 Foothill Rd., Soledad. 678-4555, hahnwines.com.

VinoCruz: Now Serving Brunch

Fancy a fresh-squeezed mimosa or a glass of local Equinox sparkling wine with your crab cakes benedict or salmon waffle? Or maybe you want a handcrafted cocktail, such as a Kir VinoCruz, with your egg scramble or crepe and bacon plate with fromage blanc, mascarpone cheese and Grand Marnier.

The upbeat VinoCruz Wine Bar and Kitchen is now serving brunch from 11 a.m.-2 p.m. on Saturdays and Sundays. Look for delicious poached eggs, Corralitos sausage, applewood smoked bacon, house-made buttermilk biscuits, and much more. The brunch choices are fresh and plentiful at VinoCruzโ€”and packed with flavor, too.

Brave souls out there will try a Cassis Liqueur and aromatic bitters, or a Snake Bite, made with cider and dark stout. It thatโ€™s your poison, then go for it!

VinoCruz Wine Bar & Kitchen, 4901 Soquel Drive, Soquel. 426-8466, vinocruz.com.

A Winter Citrus Fix From Mountain Feed & Farm

Winter is often considered the season of โ€œless.โ€ Our days have less sunshine and warmth; our bodies desire to do less, preferring to hunker down in a warm place for the colder months; and, if weโ€™re eating seasonally, thereโ€™s less to choose from compared to summerโ€™s colorful smorgasbord of fruits and veggies.

But one thing Mother Nature offers in bounty during the winter is citrus. In Santa Cruz County, we are able to choose from dozens of varieties at local farmersโ€™ markets and grocery stores, where boxes overflow with these golden globes. Even the most neglected lemon trees in our backyards decorate themselves with shining, rain-washed fruit, gleaming and defiant against the grey winter skies, edible emblems of the sunshine we all crave.

Although we have the opportunity to enjoy citrus year round, winter is the perfect time to indulge in tangerines, pomelos, Navel oranges, blood oranges, and kumquats. An excellent source of vitamin C, they help guard us against illness. Plus, their acidity cuts through heavy comfort foods: a squeeze of sour orange over braised pork, lemon on cannellini beans, or lime in a coconut curry complement these dishesโ€™ richness and make the flavor come alive.

As always, head to the farmersโ€™ markets to expand your citrus palate. Twin Girls Farms at the downtown market has a wide variety, but many other farms are offering delicious-looking fruit in both popular and boutique varieties. I enjoy indulging in the opportunity to take home as much as I can carry. Plus, a wide bowl of warm-colored fruit makes a beautiful, snackable centerpiece.

Those curious about new, interesting ways to use and preserve citrus might also enjoy the โ€œCitrus Creationsโ€ class at Mountain Feed & Farm Supply in Ben Lomond on Sunday, March 24 ($30). Attendees will explore the many sweet, salty, tart, and savory preparations of citrus, โ€œfrom citrus salts to preserved lemons, orange bitters to lemon cream.โ€

I, for one, think thereโ€™s no better way to rediscover the joys of winter than to find new ways to eat your way through it.

mountainfeed.com.

Opinion: March 13, 2019

EDITOR’S NOTE

When we do profiles, we get to meet a lot of new people and introduce them to readersโ€”and thatโ€™s one of the best things about this job. But it was fun this week to write a cover story about two people Iโ€™ve known for a long time. One of them is Joe Sib, who Iโ€™ve been writing about for about a decade now. I donโ€™t mean to keep writing about the guy; itโ€™s just that every time he takes on a new project, itโ€™s something really interesting, and with his roots in Santa Cruz and San Jose, it always seems relevant to us. Iโ€™ve ended up kind of charting the history of his career over time, which has been a blast, because dropping yourself into Joe Sibโ€™s world is never boring.

The second one is DNA, who Iโ€™ve known for years both as a local comedian and as a contributor to GT. As with Sib, itโ€™s been kind of amazing to see DNA grow as an artist over the yearsโ€”especially, for me, his evolution as a writer. I remember reading his GT cover story that ran at the beginning of 2018 about his memories of following the Grateful Dead, and marveling at how heโ€™s learned to let his personality come through in his funny, bemused writing styleโ€”which is a totally different art to master than doing so on stage. Iโ€™m thrilled heโ€™s opening DNAโ€™s Comedy Lab and Experimental Theatre, and I hope you enjoy reading about how Sibโ€™s and DNAโ€™s paths have come together for the opening of the new venue.


LETTERS TO THE EDITOR

Read the latest letters to the editor here.

WHO WOULDNโ€™T BE DISTURBED?

I know from past experiences that you will not act like a real newspaper and publish letters about, or corrections to, your news stories, so just take this as feedback regarding your reporterโ€™s lousy (intentionally biased?) work.

The recent piece (GT, 2/6) with the two-page picture of the SC City Council and regarding the left/right schism on the council missed the key factor of the entire issue!

Yes, as described, Councilmember Glover was disturbed that his agenda items were refused by Mayor Watkins because they missed the deadline.

But the true story would certainly be that the deadline was moved by the Mayorโ€”without notice! Should Glover not be disturbed by this action? Is the Good Times OK with this misreporting? I am certainly not OK with this latest of several breeches of responsible journalism and will not knowingly patronize any advertiser of such a publication as well as encouraging others to do the same!

You have a responsibility to your readers and advertisers, and are failing in it badly!

Fred J. Geiger
Santa Cruz

CLOAKING DEVICE

Thank you for last weekโ€™s GT article โ€œDoes Santa Cruz Have a Bullying Problem?,โ€ which discussed the growing claims of harassment online, at City Hall, and during council meetings by Council members Drew Glover and Christopher Krohn.

Krohn, to his credit, offered an apology for his behavior and seemed to indicate a willingness to learn and change. Glover, on the other hand, doubled down. To defend himself, Glover, a self-described โ€œavowed feminist,โ€ pointed to his service on the Commission for Prevention of Violence Against Women as evidence of his feminism. But women know feminism isnโ€™t a moniker someone can claim simply by sitting on a Commission. Feminism is evidenced by oneโ€™s actions, policies and especially how a person treats women publicly.

Unfortunately, there seems to be a pattern emerging of verbal abuse and harassment from Glover. So far from this article, we have learned that the mayor, a current council member and three women who protested Gloverโ€™s appointment to the CPVAW have all claimed some form of harassment. This doesnโ€™t sound like the actions of a feminist to me. It is not good enough for Glover, and Krohn as well, to cloak themselves in the principles of feminism and claim solidarity. They must treat women with respect and dignity at all times in order to live up to the ideals they claim as core values.

Corrina Dilloughery
Santa Cruz

RE: BULLYING

As a democratic socialist, anti-racist feminist Iโ€™m disgusted to see Watkins play the poor, weak white woman act when her pro-landlord, pro-rich politics get challenged by a black man. Iโ€™ve heard way worse from the likes of Rich Boy Ryan Coonerty and Mike Rotkin, but they get a pass because theyโ€™re white. We need more real democratic socialists like Glover and Krohn. Sometimes people with great policy positions are women of color like AOC, sometimes they are white boys like Bernie Sanders. Regardless of their demographics, we need more of them and fewer pearl-clutching defenders of sky-high, racist rent costs like Mayor Watkins.

Cecily Taylor

Mayor Martine Watkins is the daughter of former county schools Superintendent Michael Watkins, who is black. Mayor Watkins identifies as mixed-race. โ€” Editor


PHOTO CONTEST WINNER

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GOOD IDEA

Santa Cruzโ€™s Loch Lomond Recreation Area reopened for public use after the end of its regularly scheduled seasonal closure, which lasts from October through February. The cityโ€™s water department operates Loch Lomond, a reservoir for drinking water serving 96,000 households. The recreation area is home to a range of activities, including boat rentals, picnicking, fishing, and hiking. Hours for the recreation area in the month of March are 7 a.m.-7 p.m.


GOOD WORK

Santa Cruz youth concerned with global warming have an opportunity to make their voices heard. On the afternoon of Friday, March 15, theyโ€™ll meet at the clock tower, joining the worldwide Youth Climate Strikes. Students from the elementary school level all the way up through UCSC take inspiration from Swedish 15-year-old Greta Thunberg, who protested alone for weeks before students around the world began emulating her actions.


QUOTE OF THE WEEK

โ€œComedy is a tool of togetherness.โ€

-Kate McKinnon

5 Things To Do in Santa Cruz: March 13-20

A weekly guide to what’s happening.

Green Fix

Bikes of Wrath

This yearโ€™s โ€œPeopleโ€™s Choiceโ€ winner of ย Banff Mountain Film Festival is coming to Santa Cruz. Five Australian friends attempt to cycle 1,600 miles from Oklahoma to California in honor of the westward migration undertaken by The Grapes of Wrathโ€™s Joad family. Through chance encounters with everyday Americans, the cyclists explore the novelโ€™s core themesโ€”migration, inequality and the perceived land of opportunityโ€”and how the nation has progressed some 78 years after Steinbeckโ€™s Dust Bowl depiction was first published.

INFO: 7 p.m. March 15. Rio Theatre, 1205 Soquel Ave., Santa Cruz. 423-8209, riotheatre.com. $14.

Art Seen

โ€˜Four Old Broadsโ€™

Four Old Broads is a new comedic play featuring four sassy, smart and savvy older women who are living at the Magnolia Place Assisted Living home. Written by Leslie Kimbell and directed by Kathie Kratochvil, the first show of MCTโ€™s 2019 season promises plenty of laughs when a retired burlesque queen wants to go on vacation. She dreams of a trip through the Caribbean on a Sassy Seniors Cruise, but encounters obstacles along the way, including the evil Nurse Pat Jones. Mature themes, not recommended for children 12 and under.

INFO: 2 p.m. and 8 p.m. shows. Friday, March 15-Sunday, April 7. Park Hall, 9400 Mill St., Ben Lomond. 800-838-3006, brownpapertickets.com. $17 senior or student/$20 general admission. Photo: Alie Mac.

Cabrillo โ€˜Out of the Darkโ€™ Exhibit

The latest exhibit at the Cabrillo gallery pushes photographic boundaries. The show, Out of the Dark: Alternative Process Photography, delves into experimental innovation of analog photography and features an eclectic display of unusual photographic works that are visually intriguing and surprisingly abstract. Artists include Cabrillo photography lab technician Janet Fine and many others.

INFO: Show runs through Friday, April 12. Cabrillo Gallery, 6500 Soquel Drive, Room 1002, Aptos. 479-6308. Free.

Thursday 3/14

Behind The Cup

The average coffee drinker has three or four cups per day, and the majority of them donโ€™t know about any of the processes, labor or techniques behind those cups. Join 11th Hour Coffee co-founder Brayden Estby in discussing the health impacts and brewing methods behind a morning cup of joe. Estby will going over what makes a really good cup of coffee, the health benefits and the roasting process of coffee.

INFO: noon-1 p.m. New Leaf Community Market, 1101 Fair Ave., Santa Cruz. Free.

โ€˜Pulsionsโ€™ Pop Up Exhibit

Coming from San Franciscoโ€™s 836 M gallery, Pulsion is a carefully curated exhibit of work from top contemporary French artists. It invites the audience to feel the impulse of the French art scene through a selection of established and up-and-coming artists, each engaged with science, social issues and politics. The first time an exhibit like this has visited the West Coast, Pulsions is coming to Santa Cruz for one week only.

INFO: Runs Monday, March 11-Monday, March 18. Museum Of Art and History, 705 Front St., Santa Cruz. 429-1964, santacruzmah.org. $10.

Music Picks: March 13-20

Live music highlights for the week of March 13, 2019.

WEDNESDAY 3/13

AFRICAN

LADYSMITH BLACK MAMBAZO

Paul Simonโ€™s world beat-influenced Graceland was a huge and unexpected hit for the folk singer. But it also shined a light on some global musicians that most Americans were totally unfamiliar with up to that point. The all-male choir that opens โ€œDiamonds on the Soles of Her Shoesโ€ is one of the most iconic moments on the record. That group, Ladysmith Black Mambazo, had been a group in South Africa since the โ€™60s, and now enjoy a much larger audience. The ever-changing members continue to record and tour and wow audiences with the joy, passion and subtly complex song-writing they are able to pull off just by utilizing their voices. AARON CARNES

INFO: 7:30 p.m. Rio Theatre, 1205 Soquel Ave., Santa Cruz. $36.75. 423-8209.

 

THURSDAY 3/14

FLAMENCO

GERMAN LOPEZ

German Lopez is a virtuoso on the โ€œtimple,โ€ a traditional guitar from the Canary Islands. Playing on stage with Antonio Toledo (Spanish guitar), they pluck and flit their way through conventional island music, adding flourishes of West African rhythms and playful nods to Spanish Flamenco. Together, they have the frenetic energy of dueling strings without the feigned animosity, instead creating stirring soundscapes built on melodies coalescing into unity. They play like guitar brothers, weaving their tales in and out of each other, riffing up and down the chords, until one can no longer tell where one manโ€™s story begins and the other ends. AMY BEE

INFO: 8:30 p.m. Flynnโ€™s Cabaret & Steakhouse, 6275 Hwy. 9, Felton. $12 adv/$15 door. 335-2800.

 

FRIDAY 3/15

EXPERIMENTAL

MOON HOOCH

Whoever thinks horns are dull hasnโ€™t heard Moon Hooch. Like a grimy, bedraggled marching band at the big game that missed the bus home and now sleeps under the risers, Moon Hooch stomps into your world and leaves muddy footprints wherever it goes. Part rave, part jazz jam, and as indecipherable as an all-out orgy in your grandparentsโ€™ basement, be prepared to put earplugs in, rubber gloves on, and just go with the whatever happens next. AB

INFO: 9 p.m. Catalyst, 1011 Pacific Ave., Santa Cruz. $12 adv/$15 door. 423-1338.

SURF

SHARK IN THE WATER

There you are, enjoying your favorite icy-cold cocktail, waiting for the next band to go on at the Blue Lagoon. Itโ€™s been a great evening full of head-bobbing, nostalgic surf tunes, guitar rolls and hang-ten highs. Suddenly, the person next to you lets out a spine-twisting scream as a trio of finsโ€”literally, three musicians in shark costumesโ€”circle the stage. The audience gasps in horror as the band lets out a toothy, distorted guitar riff swimming through a sludgy rhythm section. Just when you thought it was safe was to go back in the club โ€ฆ Shark in the Water. MAT WEIR

INFO: 9 p.m. Blue Lagoon, 923 Pacific Ave., Santa Cruz. $5. 423-7117.

 

SATURDAY 3/16

FOLK

DEREK BODKIN

A veteran of KPIGโ€™s โ€œPlease Stand Byโ€ radio show, Derek Bodkin bakes a fair amount of humor into his folk tales. Apologies if you were thinking a performance by a man who calls his backing band the Hovering Breadcat Folk Ensemble would be a deathly serious affair. In his raspy baritone, Bodkin sings the stories of pirate tailors and animals, intermixed with moments of deep sincerity and personal reflection. Heโ€™s also a world-class whistler and won the 2017 Musical Whistling Competition. Part jazz ensemble, part folk raconteurs, the Bodkins and his Hovering Breadcats got a little something for everyoneโ€”everyone weird, that is. MIKE HUGUENOR

INFO: 9 p.m. Crepe Place, 1134 Soquel Ave., Santa Cruz. $8. 429-6994.

 

SUNDAY 3/17

ROCK

WEBB WILDER

I predict that in 100 years, weโ€™ll still be hearing about the latest โ€œrock โ€™nโ€™ roll revivalโ€ sweeping the nation. Thatโ€™s just the nature of things, as rock will always sound good, and itโ€™ll always take people back to a time of fun and simplicity. Webb Wilder has never been part of any official revival, though considering he started spitting out straight-ahead rockers in the mid-โ€™80s, he probably should have been. Trends change fast, but heโ€™s stayed the same. Heโ€™s almost like a relic from another era. In fact, he created this persona back in 1984 for a short filmโ€”a 1950s detective thatโ€™s also a musician. AC

INFO: 4 p.m. Moeโ€™s Alley, 1535 Commercial Way, Santa Cruz. $15 adv/$20 door. 479-1854

 

MONDAY 3/18 & TUESDAY 3/19

JAZZ-FUSION

BRAND X

Though it emerged accidentally, there is a sort of kismetic charm to the name โ€œBrand X.โ€ Forever misunderstood by their pop-centric major label, the name stuck when a studio executive wrote the vague words โ€œBrand Xโ€ on the studio calendar to keep track of the British fusion bandโ€™s recording sessions. Mercurial and virtuosic, itโ€™s a high-flying, fretboard-shredding take on fusion, complete with psychedelic freakouts and musical bars blacked out with 32nd notes. Popularly known as โ€œPhil Collinsโ€™ other bandโ€ (he was an original member), Brand X have all the pyrotechnics of their early days and come to Santa Cruz for two nights at Michaelโ€™s on Main. MH

INFO: 7:30 p.m. Michaelโ€™s On Main, 2591 Main St., Soquel. $35 adv/$40 door. 479-9777.

 

MONDAY 3/18

JAZZ

DEE DEE BRIDGEWATER

An uncontainable force of nature, Dee Dee Bridgewater has unleashed her inner soul queen with her latest album Memphisโ€ฆYes, Iโ€™m Ready. The Grammy Award-winning NEA Jazz Master spent her adolescence surreptitiously soaking up Memphis R&B on her transistor radio when she was supposed to be sleeping. She spent several years in preparation for the 2017 album, connecting with musicians and honing a repertoire of vintage songs. Accompanied by soul-steeped horn players, expert backup vocalists and a skintight rhythm section with surging organ, Bridgewater dominates the stage, pouring so much energy into the tunes that they positively radiate pleasure. ANDREW GILBERT

INFO: 7 and 9 p.m. Kuumbwa Jazz, 320-2 Cedar St., Santa Cruz. $42 adv/$57.75 door. 427-2227.

Love Your Local Band: Jay Lingo

0

Local Americana singer-songwriter Jay Lingo moved to the Santa Cruz area in 2005. When he first got here, he hit the ground running, playing as many gigs as possible. Heโ€™d already been playing music in Pennsylvania, originally hailing from a modest, working-class neighborhood in Philly, and later moving to a rural part of the state. He channeled various influences of rock โ€™nโ€™ roll, country and punk rock into his music.

โ€œI like many different kinds of music. Once you put a label on your music, all anybody wants to do is tell you that youโ€™re not โ€˜outlawโ€™ enough, or you’re too โ€˜country,โ€™โ€ Lingo says. โ€œIf I want to write a rocker, I will. If I want to write a whiskey-and-steel-guitar-drenched country waltz, Iโ€™ll do that, too.โ€

Lingo, whoโ€™s a rancher in Aromas, is now a lot more selective about the gigs he takes. With two kids and a business to take care of, a show has to be worth his while. When he does play, itโ€™s usually at the urging of other artists, like Jesse Daniel.

โ€œItโ€™s nice to be in a place in my life where I donโ€™t have to go out and play bar gigs for next to nothing,โ€ Lingo says. โ€œI get to pick the ones I want to play, and luckily there are some great people in town who still think my music is worth it.โ€

Throughout his life, heโ€™s used music as a means of therapy. Heโ€™s worked out some of his demons in his music. As a father, he views his creative output a little differently. No matter how often he plays, heโ€™s still writing all the time.

โ€œI had some really bad habits that I was writing about, and I was singing those songs in bars full of people who had similar habits,โ€ Lingo says. โ€œI’m really trying to write music that my boys will be proud to hear. Iโ€™m trying to keep it positive.โ€ย 

INFO: 9 p.m. Friday, March 15. Moeโ€™s Alley, 1535 Commercial Way, Santa Cruz. $10 adv/$15 door. 479-1854.

After Touring With Metallica, Joe Sib Comes Home for New Comedy Venue

For most of his life, Joe Sib has made his own way. The Santa Cruz nativeโ€”who grew up in the Olive Springs Road outlands of Soquel before moving to San Jose in his teensโ€”had a major-label contract with his pop-punk band Wax by his early 20s. In the mid-90s, he co-founded SideOneDummy Records, the indie label that launched the careers of bands as diverse as Flogging Molly, the Gaslight Anthem and Gogol Bordello. In 2009, he toured a one-man show called California Calling, based on his memories of the 1980s South Bay punk-skate scene that produced Steve Caballero, Corey O’Brien and many others. Not long after, he started touring as a stand-up comedian.

But for maybe his biggest break ever, he needed some help. From his dad.

โ€œThe whole reason Iโ€™m on tour with Metallica is because of my dad,โ€ Sib admits on a phone call from the road, where he’s finishing up the last of 35 shows he will have done with the Bay Area metal legends by the end of the tour.

The storyโ€”and with Sib, there is always a storyโ€”goes like this: his extremely OCD nature inspired a habit of calling around to the camps of various big-name comedians when the L.A.-based Sib saw they were coming to Southern California, to ask if they needed an opener. Usually, they did not, but he developed some good relationships over time. One of those paid off in a big way when the publicist for Jim Breuer asked if he wanted to open a San Diego show for Breuer in 2017. He jumped at the chance, and gave his dad a call.

โ€œMy dad is retired, he lives in San Diego, and I said, โ€˜Hey dad, I got a show tonight in San Diego. Iโ€™ll swing by, letโ€™s go. Itโ€™s with this guy Jim Breuer who used to be on Saturday Night Live, youโ€™re gonna dig him,โ€™โ€ Sib remembers. โ€œSo I bring my dad to the show, weโ€™re cruising around, itโ€™s this big theater. And my dad being my dad, when he meets Jim in Jimโ€™s dressing room, theyโ€™re immediately talking baseball, and Iโ€™m pretty sure my dad made a sandwich out of Jim Breuerโ€™s food. Theyโ€™re just hanging, dude.โ€

The show went well, and about a week later, Sib got a call from Breuer, asking if he wanted to open for him in Seattle. And then after that, Canada. That led to what Sib calls โ€œa really great friendship,โ€ and early last year, Breuer asked him to tour with him as his featured opening act. For Sib, it seemed like an important next stepโ€”a chance to hone his craft with regular touring, opening for a big-name comicโ€”but the weird thing was, he didnโ€™t even think Breuer had watched his set that first night in San Diego. So what had inspired Breuer to give him the second shot that set him on this path? Yup, his dad.

โ€œThatโ€™s what started everything,โ€ says Breuer. โ€œHe showed up with his dad. His dad walks in the room, and Joeโ€™s like, โ€˜Dad, dad, donโ€™t come in,โ€™ and I said, โ€˜No, itโ€™s all right, come on in. What do you want?โ€™ โ€˜Well! Iโ€™ll have a banana!โ€™ โ€˜OK, have a banana. You want some coffee?โ€™ โ€˜Oh, Iโ€™d love coffee!โ€™ And Joeโ€™s like, โ€˜Dad, weโ€™ve got our own room.โ€™ I said, โ€˜No, heโ€™s all right, itโ€™s okay.โ€™ I didnโ€™t even watch Joeโ€™s act. I could care less at that point. I just thought, โ€˜Wow, the guy brings his father. Of all the choices, he brings his father.โ€™ Heโ€™s already ahead of the game for me. So I just listened to make sure they werenโ€™t booing him or saying he was terrible. And heโ€™s in. The dad got him in.โ€

โ€œI always tell my dad, โ€˜Jim was more stoked on you than me,โ€™โ€ says Sib.

WHAT IF THIS WORKS? Sib and Jim Breuer on stage opening for Metallica. PHOTO: BRETT MURRAY
WHAT IF THIS WORKS? Sib and Jim Breuer on stage opening for Metallica. PHOTO: BRETT MURRAY

Things got a lot crazier later in 2018, when Metallica vocalist and guitarist James Hetfield told Breuer the band wanted to try something radically different for the opening act of their upcoming tour. Specifically, they wanted Breuerโ€”a famously big fan and friend of the band featured in the VH1 documentary When Metallica Ruled the World and the MTV Icon special dedicated to Metallicaโ€”to put together a sort of opening show to entertain crowds before they hit the stage every night.

โ€œI had a radio show where we did a game show with the band,โ€ says Breuer. โ€œThat started, โ€˜Hey, you know that thing you did with us on the radio? Will you do that for our fans?โ€™ Then they saw me a year or two ago at Rock on the Range, and I just remember James going, โ€˜God, man, you should be touring with us. Our fans would eat you up.โ€™ And then out of nowhere about a year ago he texts, โ€˜Hey weโ€™re thinking about doing something for the fans. Weโ€™re not sure what.โ€™โ€

Not long after, Metallica officially asked Breuer to open their tour. And when drummer Lars Ulrich asked him if he wanted to take anyone along, he mentioned Sib.

โ€œSo Lars immediately pops open the computer and says, โ€˜All right, let me check this out. Joe Sibโ€ฆ OK, SideOneDummy Records, fucking cool,โ€™โ€ says Sib, doing an eerily dead-on Ulrich impression. Luckily, whatever stand-up clip Ulrich saw, he liked. โ€œLars watches it, he laughs, and goes, โ€˜All right, Iโ€™m down. This guyโ€™s cool with me, talk to James.โ€™ And Jim was like, โ€˜James will be down.โ€™โ€

Indeed, by July, everything was set for the September start of the tour. โ€œJim said, โ€˜Check it out, I spoke to the band, I spoke to everyone. Youโ€™re going,โ€™โ€ says Sib. โ€œAnd I was like, โ€˜How does this even happen?โ€™โ€

CHARGED UP

One person who is not surprised at all that this happened is Santa Cruz comedian DNA, who first met Sib six years ago at a comedy show where they both performed.

โ€œHe told me he was opening for Metallica with Jim Breuer, and I was like, โ€˜Of course you are,โ€™โ€ says DNA (who is also a GT contributor).

Heโ€™s been impressed not only with Sibโ€™s material, but also his presence on stage. โ€œHeโ€™s got this infectious energy,โ€ says DNA. โ€œYou just feel yourself getting charged up when youโ€™re around Joe Sib.โ€

That, combined with Sibโ€™s roots in the area, is why DNA chose him to be the inaugural headliner at the opening of DNAโ€™s Comedy Lab and Experimental Theatre on March 22. The first comedy theater to ever open in Santa Cruz, DNAโ€™s Comedy Lab is opening in the space where the Riverfront Twin theater closed last June. For DNA and his three partnersโ€”his wife, Jessica Abramson, whoโ€™s also the events manager for UCSCโ€™s Arts Division, plus Mike and Susan Pappas, who own True Olive Connection in downtown Santa Cruzโ€”itโ€™s been a 16-month process of screening possible venues around the city: the old Sentinel building, the former Radio Shack location on Soquel, and so on. But this was the only true theater that was available, which was really what they wanted.

โ€œIt was meant to be, I think,โ€ says DNA. โ€œIf weโ€™d gotten the Radio Shack, it would have to have been a club. Thatโ€™s not me. Iโ€™m this. Iโ€™m a theater person.โ€

In the venueโ€™s two spaces, a 340-seat โ€œComedy Labโ€ and a 164-seat โ€œExperimental Theatre,โ€ he wants to do a lot of things besides comedy showsโ€”everything from theatrical productions to movie-riffing nights, improv sketch comedy to classes, live podcasts to puppet shows.

Of course, he has to get the space ready first, and when DNA opens the front door to let me take a look at the progress a week-and-a-half before opening, heโ€™s a little bleary-eyed. He hasnโ€™t been sleeping, and canโ€™t exactly remember what kind of hours heโ€™s been keeping.

โ€œI live here, basically, at this point,โ€ he says. โ€œIโ€™m like Jack Torrance in The Shining, I just kind of wander the halls. But itโ€™s 15,000 square feet, so Iโ€™m getting in my steps. My Fitbit is blowing up.โ€

Mike Pappas, whoโ€™s been overseeing the construction aspect of the project, drops in with some supplies and updates. He was the one who originally approached DNA after one of DNAโ€™s annual comedy festivals, asking him what he wanted to do next. When DNA told the Pappases about his dream of opening a comedy venue here, they said they wanted to be involved. Theyโ€™ve seen DNA throw himself into building the comedy scene in Santa Cruz, from his years of hosting underground shows at the Blue Lagoon to the comedy festivals, and now this.

โ€œThis is a whole other level heโ€™s bringing it to,โ€ says Mike. โ€œIโ€™m excited that we stumbled across this space. This is a no-brainer. Very little upgradeโ€”more clean-up than anything.โ€

That said, they had to build stages, and theyโ€™ve given the place quite a bit more polish than it had when it was the Regal theater chainโ€™s dumping ground for B-to-Z grade movies. And there is still the green room to do โ€ฆ

โ€œI woke up at 5 a.m. this morning because I was really freaked out about the green room,โ€ says DNA. โ€œHowโ€™s it going to get done in time?โ€

But he cycles back around to his trademark calm, which fits in much better with the Grateful Dead song floating through the background. โ€œItโ€™s coming together, man. Piece by piece.โ€

Before things all got quite so crazy, DNA and Abramson did have time to go see Breuer and Sib at the Sacramento stop of Metallicaโ€™s tour. He came back impressed.

โ€œThey do this whole show for 20,000 people,โ€ says DNA. โ€œItโ€™s incredible.โ€

LIGHT ME ON FIRE

However incredible the show may be now, Sib is brutally honest about the fact that it started out as a work in progress. There was really no way for him and Breuer to practice what they had planned for the shows, and the first gig didnโ€™t go too well.

โ€œAfter the first night in Madison, Wisconsin, there were people straight-up telling me on Instagram, โ€˜If you ever come back to Madison, I will light you on fire,โ€™โ€ he says. โ€œPeople were not stoked.โ€

But the next morning, he was at Breuerโ€™s room at 7 a.m. with a bunch of new ideas.

โ€œHonestly, he could have been like, โ€˜No offense, but they hired me,โ€™โ€ says Sib. โ€œInstead, he just starts laughing and was like, โ€˜Letโ€™s do this. Letโ€™s build this thing together.โ€™ He was so open to ideas, and he came with so many ideas. We sat down and took our pieces of paper out, and wrote down the things that worked and wrote down the things we didnโ€™t want to do, and there was just no ego involved. It was such a collaboration. Thatโ€™s when I knew we were going to be friends for life.โ€

The duo managed to turn things completely around by the next show, and thatโ€™s when they figured out what has become their template. Itโ€™s certainly not like any opening act Metallicaโ€”or anybody elseโ€”has ever seen. And theyโ€™re playing to much larger crowds than they expected.

โ€œLars told us, โ€˜Do whatever you guys want to do, but donโ€™t be bummed, because there will probably only be five people in the arena when youโ€™re there.โ€™ So I was like, โ€˜OK, thatโ€™s not a lot of pressure.โ€™ But I go on at 7, and Jim comes on at 7:30, and every night when I come on itโ€™s already half-full, and by the time Jim hits the stage, itโ€™s at capacity,โ€ says Sib. โ€œThe show that we do is literally a two-hour show. It reminds me of being a kid when I was living in San Jose, and my dad would go away for the weekend, and I would throw a rager at my house. You get a keg, youโ€™re playing music, and after you get done playing music, a band would play. Except in this case, itโ€™s Metallica.โ€

CROWD WORK Joe Sib throws himself into his duties on tour with Metallica. PHOTO: BRETT MURRAY
CROWD WORK Joe Sib throws himself into his duties on tour with Metallica. PHOTO: BRETT MURRAY

Sib opens by going out with a laptop and pumping up the crowd, telling them heโ€™s going to be their DJ, and inviting them to make requests as his Instagram pops up on the screen behind him. Generally itโ€™s a barrage of Slayer, Anthrax, Motorhead, etc., and Sib plays the metal hits until itโ€™s time to introduce Breuer.

โ€œI say, โ€˜Hereโ€™s your host, your emcee and die-hard Metallica fan, Jim Breuer.โ€™ Jim drops into a combination of storytelling-slash-crowdwork-slash-emcee-slash-Metallica-fan for like 40 minutes. Heโ€™s telling stories about when he met Ozzy Osbourne. Heโ€™s telling stories about when he went to Jamesโ€™ house for the first time for dinner with his wife, and his wife tells James that her favorite band she ever saw was Bon Jovi. Like that. Good stories, and heโ€™s also interacting with the crowd.โ€

After that, itโ€™s a mix of music and crowd work, but Sib does have a special bit he does toward the end of their show.

โ€œI tell a story about seeing the โ€ฆ And Justice For All tour at the Cow Palace, and how I had to sit up in the nosebleeds, and I was bummed because I saw everyone on the floor. I told that story to Lars, and he said, โ€˜Well, why donโ€™t you go up there and bring some people down, then? You can do whatever you want.โ€™ So every night I go to some section and bring down like 10 people onto the floor,โ€ he says. โ€œAnd dude, people get emotional.โ€

As the tour nears an end, Sib canโ€™t believe the response theyโ€™ve gotten. โ€œYou can genuinely feel the energy from the audience,โ€ he says. โ€œMetallicaโ€™s smart, theyโ€™re friends with Jim, they knew Jim would bring the right show. He didnโ€™t have to bring me, but he did, and Iโ€™m so proud of the show we put on. Itโ€™s been such a game-changer for me.โ€

โ€œJoe is a huge motivator,โ€ says Breuer of why he chose Sib. โ€œHeโ€™s funny. If I bring up a premise or joke, he knows how to help me elaborate on it, and I do the same with him. He just had a great energy, and it was a perfect storm when Lars asked me, โ€˜Is there someone you want to bring along?โ€™ I went, โ€˜Well, Joeโ€™s a big music guy, we need a DJ. I think I got a guy.โ€™โ€

Breuer says he was never nervous about how the tour would go, but heโ€™s enjoyed learning what works and what doesnโ€™t, gradually perfecting it. โ€œNo oneโ€™s done this,โ€ he says. โ€œI think we definitely pulled it off. I think the fans really liked it for the most part. The band loves it. Itโ€™s been nothing but an extremely positive experience. If we do it again, Iโ€™ll be ready to make it even bigger and better.โ€

Hell, even that first night of the tour isnโ€™t looking so bad, in retrospect. โ€œJim Breuer and I hold the record for the longest opening act on stage ever for Metallica,โ€ says Sib. โ€œThat night in Madison, we were on stage for two hours and 40 minutes. And we survived, dude. Two guys, two microphones, one laptop, and we survived.โ€

MINDS EXPANDING

Back at the Comedy Lab, Abramson and Susan Pappas have come to check in before they go get a couch for the green room, hopefully easing DNAโ€™s future early mornings.

โ€œEverybody has 100 things to do. And if everybody is doing their 100 things, weโ€™ll be great,โ€ says Susan cheerily.

โ€œWeโ€™ve got so many checklists,โ€ says Abramson. In charge of HR and the process-related side of the project, sheโ€™s trying to get up to speed quickly on things like employment law. But sheโ€™s always been at home in theaters. In fact, she and DNA met on stage, playing a married couple in a production at the Blue Room Theater in Chico 17 years ago.

โ€œThe joke was that we were such bad actors that we actually fell in love,โ€ she says.

DNA says their skill sets have always complemented each other well. Right now heโ€™s on a learning curve too, as he navigates the business of comedy on a larger level.

โ€œIโ€™ve grown up with the guerilla, anti-corporate model, and I need to expand,โ€ he says. Like dealing with more agencies for comedyโ€™s big names, for instance. โ€œIโ€™ve spent the last 12 years making personal relationships with the comedians, so I go straight to the comedians.โ€

He wants to do it all without losing the essential Santa Cruz-ness of the project. โ€œOur motto is โ€˜building community through laughter,โ€™โ€ he says. โ€œI think itโ€™s the antidote to the malaise and social isolation that people are facing right now.โ€

Beyond just the comedy aspect, debuting with someone like Sib is part of that. โ€œJoe walks the walk,โ€ says DNA. โ€œHe treats people like human beings. Heโ€™s a good soul.โ€

The feeling is mutual. โ€œI couldnโ€™t be happier for DNA,โ€ says Sib. โ€œDNA does the work of 30 people. Santa Cruz has such a jewel in DNA. This guy loves the comedy scene, he is a comic, he knows talent, he works with young comedians. What I love about him is that heโ€™s not only an entrepreneurโ€”he also cares so much about the comedians. He cares about everybody from the kid that just got up on the mic for the first time ever to the international comic thatโ€™s done every festival.โ€

For Sib, being invited to perform on the opening night of the first comedy club in his hometown takes him back to where his love of comedy came from in the first place. โ€œWhen I think of stand-up comedy, I think of living with my parents out on Olive Springs Road, out in the middle of nowhere. I think about growing up on that ranch, listening to Richard Pryor and George Carlin, and having my dad keep me up late to watch Saturday Night Live,โ€ he says. โ€œTo be the guy from Santa Cruz who gets to kind of light the torchโ€”like, โ€˜OK, this is happening, thereโ€™s a comedy club in Santa Cruzโ€™โ€”I know it might sound cheesy to say I feel honored, but I do. I just feel super, super honored that he would ask me.โ€

UPCOMING EVENTS AT DNAโ€™S COMEDY LAB AND EXPERIMENTAL THEATRE

March 22 โ€“ Joe Sib, 8 p.m.

March 23 โ€“ Matt Lieb (UCSC alum), 7:30 and 10 p.m.

March 29 โ€“ CSI: Santa Cruz (Comedy, Sketch and Improv), 7:30

โ€˜Movie Riffing Night: Night of the Living Deadโ€™ with comics from Comedy Central, 10 p.m.

March 30 โ€” Caitlin Gill, 7:30 and 10 p.m.

April 6th โ€” Laurie Kilmartin, 7:30 and 10pm

April 11 โ€” Amy Miller (Last Comic Standing) and Kellen Erskine (Netflix), 8 p.m.

April 20 โ€” Myq Kaplan (recording his album), 7:30 p.m. and 10 p.m.

April 27 โ€” Shane Mauss, 7:30 p.m. and 10 p.m.

More info: dnascomedylab.com.

From โ€˜Passivistโ€™ to Santa Cruz Resistance Warrior

Until 2016, Carson Kelly was a lot like most people he knew in Santa Cruz. He had a family, a full-time job, a life that didnโ€™t allow much time for boredom or idleness. He thought of himself as politically engaged, if you count bookmarking FiveThirtyEight.com being โ€œengaged.โ€ But he was less a political activist than he was a political โ€œpassivist,โ€ to coin a term.

That changed dramatically with the election of Donald Trump to the presidency. In short order, Kelly and his wife Shannon founded Santa Cruz Indivisible, the local chapter of an activist group inspired by the Indivisible Guide, a 26-page Google doc created by a handful of congressional staffers shortly after the election that outlined practical advice for a progressive resistance movement against Trump and the Republican Party.

Back in the days following the Trump inauguration, Kelly was upfront about his inexperience and his uncertainty in the political arena. โ€œYou go blindly into the fog swinging your sword hoping youโ€™ll hit something,โ€ he said at the time.

Fast-forward two years later, to the winter of 2019 and the arrival of the 116th U.S. Congress. Kelly watched in wonder as the newly elected congressional representatives were sworn in, but he felt particular satisfaction when he saw Democrat T.J. Cox walk down the aisle.

Cox was the challenger against Republican incumbent David Valadao for the seat representing Californiaโ€™s 21st district, which covers a vast area of the San Joaquin Valley, just to the east of the 20th district that includes the communities of the Monterey Bay. Santa Cruz Indivisible was among several progressive activist groups that sent volunteers to the neighboring 21st district to canvas door-to-door in hopes of flipping the seat from red to blue.

On election night, media outlets called the race in favor of the incumbent Valadao. But in the following weeks, the vote tally tightened, and when the last ballot was counted, Cox came out ahead by a little more than 800 votesโ€”less than 1 percent of the total vote count.

โ€œIt was pretty amazing,โ€ says Kelly, โ€œWe made a real difference. If Santa Cruz Indivisible had not done our work, and other groups had not done their work, it probably would not have happened the way it did.โ€

The outcome of the other targeted district, the 22nd, wasnโ€™t as satisfying for Santa Cruz Indivisible. In that race, Republican incumbent Devin Nunes, who rose to national fame as the Trump-friendly chair of House Intelligence Committee, won decisively over his Democratic challenger. โ€œWe didnโ€™t get that one,โ€ says Kelly of the Nunes seat. โ€œBut weโ€™ll get him in 2020.โ€

Seven seats flipped in California from Republican to Democrat. Nunes is now one of only seven Republicans left in Californiaโ€™s 53 congressional districts.

Of the wins that allowed the Democratic Party to take control of the House, Kelly says, โ€œMy opinion of it, it was not the Democratic Party that did that. It was progressive grassroots organizations who did that. In some cases, it happened despite the Democratic Party.โ€

Post-2018, Kelly is a passivist no longer. As a sudden local political leader, he is now reflecting on the lessons the past two years have taught him about how political change happens. When Santa Cruz Indivisible first formed, he says, the group โ€œwas just fighting, resisting the craziness that was coming from Donald Trump.โ€ But the former UCSC philosophy student began to see broader themes that went beyond the dayโ€™s headlines. He began to understand that the groupโ€™s first order of business was to make people aware of their own power as citizens. Only then could they exercise that power in the midterm elections. Now that that power has been established in Congress, Indivisibleโ€™s next step is to effectively advocate for change.

Progressive movements, however, have always been vulnerable to factionalism and division, and Kelly has given a lot of thought to how to stay united in the face of unified opposition. โ€œIโ€™m trying my best as part of the core leadership to avoid an environment where schisms are going to arise.โ€

How is he doing that? By making distinctions between โ€œvaluesโ€ and โ€œissues,โ€ he says. โ€œWe have to be in the business of being unified on the values front, though not necessarily on the issues front,โ€ he says. โ€œWeโ€™ve lost the discussion about values.โ€

Santa Cruz Indivisible has a mailing list of about 2,500. It engages another 1,500 people through social media. The group operates in a non-centralized manner to maximize effective action and to minimize conflict about priorities. โ€œWe donโ€™t have a meeting every week where we expect everyone to come,โ€ says Kelly. โ€œWe donโ€™t require everyone to agree or believe in everything. Thatโ€™s impossible anyway. So we have activities that are not dependent on each other.โ€

Kelly says that Indivisible will partner with other community groups, including TEDx Santa Cruz and Bookshop Santa Cruz, on an initiative called โ€œCitizenship 2.0,โ€ a series of events to explore the meaning of citizenship in a complex modern and technological world. At the same time, he says, SCI will seek to model effective political activism.

โ€œPeople come to us motivated to do something,โ€ he says. โ€œWe want to capture that energy. We want to allow them to do what theyโ€™re passionate about, and then get the hell out of the wayโ€”as long as they are not doing something that is harmful to someone or is going to get us in trouble. We donโ€™t need to second-guess them. They should be able to tell us what we can do to help them. We share the same values.โ€

Debate Over Highway 9 Fixes Revived After Tragic Death

Kelley Howard remembers her son Josh as โ€œjust so full of life.โ€

Josh was killed on Highway 9 on the night of Thursday, Feb. 21, while walking along the narrow shoulder after working a shift at Castelli’s Deli Cafรฉ. He was heading to his momโ€™s home in Henry Cowell Redwood State Park. Thatโ€™s where Kelley, a park ranger who thought of Josh as her โ€œbest friend,โ€ was eagerly awaiting his company. โ€œHeโ€™s the happiest person I know. Iโ€™m not that happy. In his 22 years, he was happier than Iโ€™ve been in 40,โ€ Kelley says.

The collision, which is under investigation, happened on a stretch of highway slated for future improvements outlined in the county transportation commissionโ€™s โ€œDraft Highway 9 San Lorenzo Valley Complete Streets Corridor Plan.โ€

Residents of the surrounding San Lorenzo Valley want to see those improvements as soon as possible. A petition in Joshโ€™s honor urging action on this ribbon of road has garnered more than 1,200 signatures.

Assemblymember Mark Stone says in a statement that Caltrans, the stateโ€™s transportation office, argues too often that safety improvements must be justified by sufficient accident statistics. โ€œOne death is too many,โ€ he states. โ€œCaltrans should prioritize bike and pedestrian safety on Highway 9 and on other state highways that serve as surface streets for a community.โ€

Stone says his office is working with stakeholders and Caltrans to identify funding sources to improve safety on the highway, which serves as the main street through the San Lorenzo Valley.

Congressmember Anna Eshoo says, in a statement, that she met with county officials last week to talk about road improvements in light of the countyโ€™s infrastructure needs after winter storms, and about Highway 9 improvements.

Caltrans spokesperson Susana Cruz says that the department takes highway safety very seriously and is funding the Highway 9 plan, which is expected to be finished by the summer and could offer an initial roadmap for spending. โ€œOnce this report is complete, it should shine a light on what the community priorities are,โ€ she says.

In December, Caltrans approved Highway Safety Improvement Program funds for pedestrian crossings on Highway 9, including flashing lights to increase visibility for existing crossings.

The California Highway Patrol is still investigating the cause of the collision and death, although Kelley says that an officer told her they believed that the driver crossed over the white line into the narrow shoulder area where pedestrians walk.

The Highway 9 plan identifies 28 projects, and the Regional Transportation Commission (RTC) prioritized four projects as most importantโ€”all of them on the stretch of highway between downtown Ben Lomond and downtown Felton, including the area around San Lorenzo Valleyโ€™s three public schools and the road near the intersection of Graham Hill Road, where Josh was struck.

Earlier in February, the Regional Transportation Commission (RTC) discussed the Highway 9 plan, and Felton transportation advocate Brian Largay mentioned the stretch where Josh would die two weeks later. Largay asked commissioners to picture themselves walking along a retaining wall, their shoulders brushing against it, as cars rushed past at armโ€™s length. โ€œA child making that walk every day will get the impression that this system doesnโ€™t value them very much,โ€ Largay said.

STEERING COMMITTEE

Joshโ€™s full legal name was Josh Jaumouille-Howard, although Kelley says that everyone knew him as simply Josh Howard. The petition in his honor, started by another San Lorenzo Valley resident, calls for the highway where Josh died to be dedicated to him. Kelley says that specific detail isnโ€™t important to her, although she would be open to the idea, especially if it reminds other young pedestrians to be extremely careful when theyโ€™re walking on the shoulder. The main thing she wants is to know is when projects will break ground.

โ€œI want actual dates,โ€ she says. โ€œThis could take years. How many people are going to get hurt or die?โ€

RTC Senior Transportation Planner Rachel Moriconi says the first step is securing money.

The $10 million from Measure D, approved by voters in 2016, is a start, but a primary source of funding for bicycle and pedestrian projects is the stateโ€™s Active Transportation Program. The program is popular, and fuel-efficient vehicles have eroded the gas-tax revenue that pays for it. Last year, requests for the funding were five times higher than available funds, Moriconi explains. The stateโ€™s 2017 S.B. 1 provided some additional funding to address some of the backlog of transportation need, she says. But the state, she says, needs a longer-term fix to replace the gas tax with more stable funding.

The county Department of Public Works, Moriconi notes, would be the lead agency in constructing any improvements to Highway 9.

PASSENGER SIZED

Pedestrian safety is more than just a Felton issue.

A new study has found that pedestrian deaths are approaching a 30-year high. Some of that increase can be attributed to population growth. Other contributing problems include alcohol use, speeding, unsafe infrastructure, the prevalence of SUVs, and distractions on behalf of both pedestrians and drivers.

In the city of Watsonville, leaders are so troubled by the trend that theyโ€™ve signed onto a Vision Zero initiative to aim for eliminating pedestrian deaths by 2030.

Joni Martin, who started the petition for Josh, says that after the accident, she couldnโ€™t get Josh and Kelley off her mind. Her kids have walked that same stretch of Highway 9 many times, and she remembers being involved in efforts 11 years ago to try and start momentum to build badly needed bike and pedestrian infrastructure in the San Lorenzo Valley.

โ€œItโ€™s so devastating that it took this for 1,200 people to say, โ€˜Yes, letโ€™s do this now,โ€™โ€ says Martin, whose daughter went to school with Josh. โ€œLetโ€™s get this done for real.โ€

NUZ: Cruzio’s Fiber Fumble; Local Twitter Gets #Lame

Most of what Nuz knows about tech, we learned in 2006 from former U.S. Senator Ted โ€œthe internet is a series of tubesโ€ Stevens. In the intervening years, Nuz discovered that the worldwide web wasnโ€™t made up of โ€œtubesโ€ so much as it was โ€œmodemsโ€ and โ€œroutersโ€ and โ€œnetworksโ€ and a bunch of other stuff, which is around the the time we fell asleep in digital literacy class.

Now there are even more terms to keep up with.

Not long ago, installation of Cruzioโ€™s privately funded local gigabit fiber network, which GT has covered (โ€œThe Gig Is Up,โ€ 12/26/19), sounded like it was soaring through to completion. Even the El Rio Mobile Home Park has high-speed internet, we reported! And in a local-oriented town like Santa Cruz, why wouldnโ€™t potential customers be tripping over one another to sign up for a service that sticks it to corporate giants and is offered by a local companyโ€”especially if it also means having faster internet?

The full picture on the planโ€™s progress, weโ€™ve learned, isnโ€™t bleak, but it might not be the stuff of utopian science fiction, either. The latest word from James Hackett, Cruzioโ€™s business operations and development director, is that the company has about 350 customers signed up. About half of those customers currently have fiber, he says, and the rest are scheduled to be connected by this summer. The signups amount to less than 30 percent of the 1,200 properties that have access to the faster internet speeds. It takes a 30-50 percent sign-up rate of people in a fiber area for it to really start paying off from a business standpoint, given the high up-front costs of laying fiber lines underground. Maybe there will be a domino effect in signups as word gets out about upload and download speeds taking a leap forward. The original plan, three years ago, was to build a much bigger fiber network via a public-private partnership with the city of Santa Cruz that would have extended service to every resident by 2018, but talks fell apart.

Given the somewhat lackluster response so far, Cruzio has a few options for its next strategic steps, including using wireless technology to extend the geographic area where they offer gigabit speeds. And the companyโ€™s exploring an extension of crazy-fast internet to other mobile home parks.

For all the talk about fiberโ€™s speed, though, the actual installation process may be anything but.

TWITTERED AWAY

Local Santa Cruz Twitter isnโ€™t doing so well, and there isnโ€™t much local about it anymore.

There was a time when Nuz could check Twitter to find out what was happening on the Central Coast. It would tell us what our followees had tweeted over the last few minutes, filling our noggins with up-to-date new information. But after Twitterโ€™s algorithmic changes in recent years, Nuzโ€™s feed is now a deluge of the weekโ€™s most popular mini-screeds nationwideโ€”hot takes on jaded statistical analysis about basketball, lukewarm takes on President Trump and cold, calculated dispatches of self-promotion. Gone are the days when the most recent tweets would be waiting for us in chronological order to fill our brain with the latest intel. Instead, here is a funny joke about Republican hypocrisy from three days ago!

Donโ€™t get us wrong: Social media has long been something of a dumpster fire, depending on what lens youโ€™re looking through. In Nuzโ€™s thorough online research (most of it conducted after 3 a.m.), we found that Facebook made us hate ourselves; Twitter made us hate the world. We preferred Twitter.

But these days, with few exceptions, the local Twitter users who were once worth following are now tweeting lessโ€”presumably because their insights seldom gain traction under the algorithms. And as if trying to fill that void, the tweeters who can never get anyone to listen to them in real life are tweeting more than ever. #lame

P.S. follow us on Twitter!

Hahn Keeps Wine in the Family

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Opinion: March 13, 2019

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Music Picks: March 13-20

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Jay Lingo plays Moe's Alley on Friday, March 15

After Touring With Metallica, Joe Sib Comes Home for New Comedy Venue

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Santa Cruz native will headline opening of DNAโ€™s Comedy Lab and Experimental Theatre

From โ€˜Passivistโ€™ to Santa Cruz Resistance Warrior

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Santa Cruz Indivisible co-founder reflects on two years of Trump

Debate Over Highway 9 Fixes Revived After Tragic Death

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San Lorenzo Valley residents call on leaders to walk the walk on improvements

NUZ: Cruzio’s Fiber Fumble; Local Twitter Gets #Lame

Nuz
Cruzio claws its way to new Internet customers
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